The ITC published its revised rules on airtime sale arrangements yesterday, the revised results provide a more streamlined approach to the regulation of this sector.The ITC’s deputy director of advertising and sponsorship, Ian Blair, said today: “The rules will be kept under periodic review to ensure that they continue to reflect the rapid changes within… Continue reading ITC Publishes Revised Airtime Sales Rules
SRH Cautious On Outlook As Ad Slowdown Hits ProfitsScottish Radio Holdings has this morning issued a cautious outlook for its performance for the coming year, as interim financial results show a 5% drop in profit before tax to £7.8 million.Turnover at the group increase by 18% to £40 million for the six months to 31… Continue reading SRH Cautious On Outlook As Ad Slowdown Hits Profits
The chairman of the ASA, Lord Borrie, yesterday urged local and regional newspapers to play their part in maintaining the self-regulatory system in advertising, but stated that even with self-regulation promised as part of Ofcom, the ASA would fight to remain outside the new industry regulator.Addressing the Newspaper Society yesterday, he said, “We intend to… Continue reading ASA Will Resist Inclusion In Ofcom, Says Lord Borrie
Hotbot the Lycos search engine aimed at students launched it’s first UK ad campaign on Friday.The campaign developed by brand communications agency Tequila London will run for six weeks with the main push online. 400 000 postcards will be distributed across 150 university campuses in order to attract students to take part in online hotbot… Continue reading Hotbot’s First UK Ad Campaign To Be Launched At Students.
Following the release of Capital’s interim results yesterday (see Capital Stock Recovers Despite Expected Profits Warning) shares rose 9% to finish at £7.52½ a significant improvement on Wednesday’s loss of 5.15%.Bright Station excelled as the strongest performer of the day with shares rising 1p to finish at 10½p while Cordiant continued its recent slump, suffering… Continue reading Sharewatch
The Wireless Group has today denied press speculation that the company is to be sold due to funding difficulties. A spokesman dismissed the claims made in an article published in a national broadsheet as “speculation” adding, “The Wireless Group is not for sale and is doing well, as recent figures show.”The article in question stated… Continue reading Wireless Group Denies Claims That It Is Up For Sale
The predicted profits warning from Capital Radio was confirmed today as the group released its interim financial results, with the message that the advertising market has deteriorated further since its first warning in March (see Capital Shares Plummet As Trading Statement Warns Of Half Year Revenue Below Expectations).At that time Capital said that due to… Continue reading Capital Stock Recovers Despite Expected Profits Warning
The Radio Authority has published an Election Special of its Programming and Advertising Review for January to March 2001. It is designed to act as a guide to radio stations in maintaining balance and fairness under the increased pressure of election time.One of the most serious decisions made by the Radio Authority during the three… Continue reading Radio Authority Publishes Election Fairness Guidelines
Now Digital has been awarded the digital radio multiplex licence for Southend and Chelmsford. The award of the licence from the Radio Authority will allow the group to broadcast to up to 1.2 million people living in and around Southend and Chelmsford.Mark Lee, managing director of Essex FM said: “It’s a great opportunity for Essex… Continue reading Southend And Chelmsford Local Digital Radio Multiplex Awarded To Now Digital
Further evidence that the new media industry is still seeking a financially viable business model emerged this week as the president of Terra Lycos, one of the world’s largest internet companies, announced that in order to appease shareholders concerned at revenue slumps, the introduction of charges for its services could be on the cards.Terra Lycos… Continue reading Terra Lycos To Introduce Charges In Response To Revenue Falls
