The Digital Broadcasting Corporation has announced the launch of an online media booking portal for the outdoor advertising industry. It will allow advertisers to book, schedule, plan and distribute digital advertising to LED displays and plasma screens in outdoor, point-of-sale and leisure locations.The company aims to operate 10,000 outdoor sites by the end of the… Continue reading DBC Unveils Online Booking Portal For Outdoor Ad Industry
More Uncategorised articles
GWR Group has reported a downturn in pre-tax profits as a result of poor performance from its most recent acquisition, DMG Radio, and continued investment in new media. For the six months ending 30 September the radio group, which owns Classic FM as well as 37 local licenses, saw a 24.2% decrease in profits compared… Continue reading Revenues On The Rise At GWR As Investments Eat Into Profits
GWR Group has signed a 12 year transmission contract with NTL for a large share of its local network. The agreement sees ownership of the transmitter equipment for stations concerned to NTL transfer from GWR to NTL, which will now provide the total transmission service for the radio group, including 52 transmitters.GWR head of engineering… Continue reading GWR Signs 12 Year Transmission Deal With NTL
Shares in WPP have been doing well recently, but received a downgrade yesterday, slowing their rise so they finished up 10p at £9.10. Talks between the group and Finsbury, the financial PR company, regarding a merger are today reported to have broken down.Telewest, which recently announced that it had overreached its target of signing 150… Continue reading Sharewatch
Telewest has topped its target for signing up content partners for its virtual shopping platform by attracting 23 new names to take its total to over 150. The service, which was launched just under a year ago (see Telewest Builds Interactive Service To Rival Open), has now overtaken rivals such as Open when it comes… Continue reading Prudential And HSBC Signings Mean Telewest Top 150 In Virtual Shopping Mall
The long-running debate about whether television advertisers should be allowed to target children was given another airing recently. However, new research published by the Independent Television Commission (ITC), which identifies television as only a secondary influence on children, suggests that an all out ban on advertising to younger viewers is highly unlikely.The research, called Copycat… Continue reading Children More Likely To Imitate Parents And Friends Than Adverts, Says New ITC Research
Channel 4 has confirmed the date of its new digital entertainment channel, E4. It will launch on 18 January, broadcasting to a 16-34 year-old audience from 4pm to 4am.New series of Friends and ER, which C4 poached from Sky last year (see Channel 4 Steals Friends And ER Rights From Sky), will premiere on the… Continue reading E4 Launch Date Set For January
The Radio Authority has awarded the local digital multiplex licence for the Humberside area to the sole applicant, Emap. Delivering digital radio services to a population of up to around 700,000, the group will broadcast a total of eight programme services.Included in the line-up are contemporary hits from Viking FM, dance music from Kiss, easy… Continue reading Emap Bags Humberside Digital Licence
Despite reporting losses in its interim results on Friday (see Digital Roll-Out Takes Its Toll As Losses Mount At Sky), BSkyB still managed to put in a good performance, ending the day’s trading up 47p at £10.51.Telewest’s acquisition of Eurobell (see Telewest Buys Eurobell For £200m) did not raise much enthusiasm from the market, and… Continue reading Sharewatch
Tuesday Web solutions and e-commerce company Bright Station releases its interim results.Thursday Capital Radio releases final results for the year.Communications company NTL releases its interim results.Saturday Two day conference on branding and contemporary culture begins at the Victoria & Albert museum. The conference, called Brand.New, accompanies an exhibition on the same subject and includes John… Continue reading The Week Ahead
