Channel 4 is claiming 1997 a successful year in its annual report, with a 6.6% increase in turnover to £552.7 million. Advertising and sponsorship revenue grew by 4.7% to £513.4 million against an estimated growth of 1.5% at ITV. Audience share, however, fell slightly, from 10.7% to 10.6%.Channel 4 also confirmed that it intends to… Continue reading C4 Claims Successful Year
Trinity’s Liverpool Echo newspaper, which sells just under 160,000 copies, has signed a £35,000 sponsorship and advertising deal with Thresher’s Drinks Cabin off-licence chain.As part of the deal, which was secured by regional sales house Amra, Drinks Cabin is sponsoring the Echo‘s World Cup supplement and running a full-page competition to win a year’s supply… Continue reading Liverpool Echo Signs World Cup Deal
Cable channel Knowledge TV will cease its broadcast on 6 June 1998, and will close its London office affecting six full-time employees.The channel’s parent company, US-based Jones Education Company, has announced that its European broadcast will be terminated in order to focus on its syndication efforts in countries such as China, Japan, Canada, Brazil and… Continue reading Knowledge TV To Cease UK Broadcast
The ongoing takeover saga of outdoor advertiser More Group yesterday took another turn as Clear Channel Communications announced that it had raised its stake in More to 30%. This effectively scuppers the takeover plans of French outdoor group, JC Decaux, which had made an offer of £475 million. This offer is currently being investigated by… Continue reading More Group Urges Shareholders To Accept Clear Channel Bid
The Daily Star is rumoured to be planning a revamp which would see the ailing tabloid move upmarket. A new masthead plus a move away from what many perceive to be a laddish attitude are thought to be on the way.The Express-owned Daily Star, like all the other tabloids, has suffered a slump in sales… Continue reading Daily Star Set To Move Upmarket
Monday Emap finals released. More acquisitions and launches planned says Emap.Wednesday Bristol United Press announces final results.Thursday April NRS data will be released and an accompanying report will be featured on Newsline.Also this week: The website of teenage cable channel Rapture will feature as this week’s Website of the Week.
Last night’s X Files and Friends bonanza on Sky One doubled the cable and satellite channel’s audience compared with viewing taken from a Sunday night a few weeks earlier, according to unofficial overnight figures.The double-length episodes of The X Files and The Simpsons, and the Friends series finale, were scheduled by Sky to coincide with… Continue reading Sky One’s New Look Omnibus Draws Extra Viewers
A formal bid from German publisher Axel Springer could be made to the Mirror Group as early as this week following the announcement that it was considering a takeover of Mirror a few days ago (see Mirror Shares Jump On Takeover Talk).Axel Springer is now the only company believed to be expressing an interest in… Continue reading Mirror Group Awaits Springer Bid
The Princess Diana Memorial Concert, which is to be held on Saturday 27 June in Althorp Park, will only be available to cable viewers and for a pay-per-view charge of £5.99. Earl Spencer has negotiated the deal himself, claiming that the sale of live and highlight rights separately increases the amount of revenue generated from… Continue reading Diana Memorial Concert Rights Go Pay-Per-View
According to the latest standards and fairness complaints bulletin from the Broadcasting Standards Commission (BSC), nine viewers complained about a recent advert for Pot Noodle claiming that it had been inappropriately scheduled.The complainants said that the ad was overtly sexual and implied sado-masochism. Some also believed that it degraded men and others found the portrayal… Continue reading Complainants Describe Pot Noodle Ad As Overtly Sexual And Sado-Masochistic
