The UK government is studying the possibility of introducing a cinema-style classification for the internet, which could be linked to an electronic filtering device. According to Barbara Roche, the IT minister at the department of trade and industry, speaking at a meeting of the Internet Watch Foundation, the scheme may get government backing. At this… Continue reading UK: Internet Classification Plans
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Casinos in the United States may soon be able to advertise their services on television and radio, following a Supreme Court decision to support a 1997 ruling by the US Circuit Court of Appeals, which overturned federal laws banning TV and radio advertising for casino gambling. Technically, the Circuit Court ruling applies only to the… Continue reading US: Liberalisation Moves
United News & Media today announced full year financial figures which show that it lost £25m from its 29% stake in Channel 5. However, profits before tax and exceptional items jumped 17% to £340.3m on the back of turnover up 8% to £1.9 billion. A spokesman for the media group said: “We expected an operating… Continue reading C5 Costs United £25m
A crew of media pranksters and saboteurs have set up their own website under the name of ŽTMark at http://www.paranoia.com/~rtmark/homereg.html. The group’s objective is specifically to engage in the “sabotage of mass-produced items” and has previously orchestrated the work of the Barbie Liberation Organisation. ŽTMark is currently promoting the USA Phone In Sick Day which… Continue reading Web Round-Up – W/E 13/03/98
The Radio Authority will advertise the first and only national digital radio multiplex on 24 March. The licence will contain the three current national commercial stations, Classic FM, Virgin Radio and Talk Radio, and will also broadcast up to five new national digital stations.The closing date for applications is 23 June and the licence will… Continue reading Radio Authority Sets Date For Digital Licence Ad
The Direct Marketing Association has published three new sets of guidelines for its members, concerning: best practice for responsible sampling; best practice for catalogue and home shopping; and inserts.DMA: 00 44 171 321 2525
The coalition government in Poland is considering introducing legislation to restrict advertising on television, by cutting the amount of advertising on the state-run network, TVP, from 15 hours a week to 10 hours, with reductions in each broadcasting hour; most advertising would be eliminated at weekends.
Members of the Code Review Group of the ICC will this week (13 March) be considering final amendments to the newly revised draft direct marketing code and internet marketing guidelines.
The media industry has cautiously welcomed the Mirror Group’s sale of its share in the Independent titles to Tony O’Reilly’s Independent Newspapers (see yesterday’s Independent Gets New Owner).Christine Tulloch, media director of Faulds, summed up the general feeling when she told Newsline that she felt the move was “reasonably positive” though she did believe that… Continue reading Industry Reacts With Cautious Optimism Over Independent Move
Glenda Jackson, a junior minister in the department of environment, transport and the regions, has said in the UK Parliament that the EC hopes to bring forward in the summer of this year proposals for voluntary guidelines – similar to those already in existence in the UK – concerning car advertising. This follows various meetings… Continue reading UK: Voluntary Guidelines
