An NOP poll has found that 74% of British viewers consider ITV serves the needs and interests of their region better than any other TV channel. The poll found that ITV’s regional news service was more popular than the alternative offered by the BBC. 58% preferred ITV regional news to the service provided by the… Continue reading Viewers Still In Favour Of Regional Programming
Figures released from the Radio Advertising Bureau show that revenue for commercial radio in the first quarter of 1997 reached £78m, the highest ever quarter figure which represents an increase of 15% year on year. This gives commercial radio a 4.7% share of display advertising expenditure for Quarter 1 1997. For the year to March… Continue reading Radio Revenue Reaches £78m In Q1
The Grimsby Evening Telegraph, part of the Northcliffe Newspaper Group, is celebrating its centenary and is publishing a series of supplements to mark the event. Each reflects the events of a 20 year period of the last century.Looking to the future, the paper continues to develop and went on the Internet last month. Editor, Peter… Continue reading Northcliffe Celebrates Centenary
Prince Alwaleed Bin Talal has bought a £17m stake in the global advertising group Cordiant. This represents a 3% stake in the company which is soon to be demerged. The Prince is reported to have said that he thought “the Cordiant management has done a very good job so far to improve the performance of… Continue reading Saudi Prince Buys Cordiant Stakes
Sheila Byfield/Doreen Dignan, The NetworkIn all areas of life, there is evidence of change. 29% of homes are now single occupancy, a proportion which is set to increase to 36% by the year 2016. The divorce rate has doubled over the past twenty years and now every other wedding ends in divorce. Women make up… Continue reading Sheila Byfield/Doreen Dignan – ‘Futura.Com –
What Answers Does It Hold?’
Last night’s Guardian Media debate put the big wigs at Channel 5 on the spot. A panel of high profile media experts slowly and painfully took the new channel apart.Speaking on behalf of the advertisers, Tessa Alps, executive chairman of Drum PHD, said that she and her colleagues were, in a way, bound to love… Continue reading 5 Under Fire
It has been rumoured that BSkyB are preparing to show the England World Cup qualifying matches on pay-per-view *BSkyB Discuss Pay Per View Football.Sky has neither denied nor confirmed the reports, although the broadcaster has issued a statement concerning radio rights: “To end the speculation, we would like to make it clear that all six… Continue reading Question Mark Still Hangs Over Sky’s Football Coverage
Capital Radio plc has reshuffled its executive management structure.Richard Eyre, previously managing director, is now chief executive, David Mansfield moves from group commercial director to group managing director and Paul Davies, formerly managing director of media sales and marketing, is now commercial director.Capital Radio: 0171 766 6000
The ITC has published its third quarterly report on TV audience share figuresThere is very little change during this period, BBC1 is down 0.3% quarter-on-quarter to 32.2%, BBC2 is up 0.2% to 11.7%, Channel 4 is up 0.1% to 10.3% and total ITV is down 0.4% to 34.6%. Total non-terrestrial is up from 9.7% to… Continue reading TV Audience Share Figures
Magazine publishers are most likely to find effective partnerships with cable, satellite and digital broadcasters, according to a new report from the PPA entitled From Page To Screen and launched at the Magazines ’97 conference (see last week’s Newsline).Following the ITC’s announcement in March that publishers will not be permitted to develop their magazine brands… Continue reading Non-Terrestrial Broadcasters Best For Masthead TV
