In Cordiant’s AGM trading statement, Charlie Scott, chairman, commented: “1996 has been a good year for the company and that is reflected in the declaration of a dividend, the first since 1990. With financial stability restored to the group, your Board has been in a position to consider a number of options that would continue… Continue reading Cordiant Brings Dividends
The BBC is launching a commercial Internet site. Beeb will be the BBC’s new on-line entertainment and information service.Built around BBC programmes, magazines and personalities, beeb aims to create web-based equivalents that extend brand values rather than simply replicating them. There will be a series of webzines focusing on sport, film and TV, motoring, travel,… Continue reading Money’s In The Net At The Beeb
Prior to the FA Cup final on Saturday, research, carried out by Telewest Communications, found that only 20% of those people intending to watch the match find the half-time conversation interesting, while 37% found it quite dull.But, even if Des failed to draw the crowds, according to overnight figures, the live match coverage on BBC1… Continue reading FA Cup – The Real Score
Bad language and violence are the last no-go areas for advertising, according to new research conducted by Grey.90% of people interviewed would like to severely restrict the use of strong language in advertising, banning it at least until after the 9.00pm watershed. 90% of correspondents would similarly like tough restrictions on violence, at least until… Continue reading The Last Taboos
Channel 5 has just announced that it has signed a deal with Chelsea Football Club for exclusive live coverage of the team’s home games in the European Cup Winners Cup. The agreement also includes exclusive rights to Chelsea’s South East Asia tour to Hong Kong, Thailand and Brunei which begins this week. The first match,… Continue reading Channel 5 Secures Chelsea Coverage
The ITC’s Programme Complaints and Interventions Report for April was published today. The report has all the ingredients for a Jackie Collins novel, party politics and problem sex.The Conservative Party’s Party Election Broadcast was one of the subjects under investigation. In the broadcast concerned, the Tories took an imaginary glimpse into the future, claiming to… Continue reading Tories Examined By ITC
Chris Smith, the National Heritage Secretary and the Sports Minister Tony Banks are considering curbing the power that BSkyB currently wields over broadcast sports events *Question Mark Still Hangs Over Sky’s Football Coverage.They may extend the number of listed events currently prohibited from being shown exclusively on subscription channels. There are also plans to investigate… Continue reading Labour Looks To Limit BSkyB’s Power
The Observer reported that a survey, carried out by New Media Communications, has found that established publishers profit the most from going on-line. Conde Nast, Electronic Telegraph, The Financial Times, The Guardian and The Times/Sunday Times were found to be the 5 most profitable UK sites in 1996. These sites are said to have attracted… Continue reading Internet Revenue
Wokenwell, ITV’s new prime time Sunday evening drama, last night attracted just over 10 million viewers – roughly the same as Where The Heart Is, the programme which occupied the slot last week. According to unofficial overnight data, there were 5.5 million Women viewers and 3.7 million Men viewers.While ITV will take comfort from the… Continue reading ITV Maintains Sunday Audience With Wokenwell
Millward Brown International, the advertising and brand research company, has launched a new San Francisco-based operation specialising in Internet-related research. The new arm, to be called Millward Brown Interactive, will be dedicated to survey research conducted on the Web, including Web site evaluation, audience profiling and ad banner testing.Millward say that the initiative is a… Continue reading Millward Brown Launches Interactive Arm
