The ITC is inviting applications for a local delivery franchise for Consett and Stanley; the area contains around 37,000 homes.Applicants must specify the annual cash bid, by which they will supplement the revenue payable to the Exchequer. If there is more than one application, which is judged to be satisfactory, the franchise will be awarded… Continue reading Cable Moves Into Consett And Stanley
The British Academy of Film and Television Arts last night awarded Coronation Street the prize for a Significant and Popular TV Programme, while Eastenders won Best Drama Series.Best Drama was Hillsborough, Best Drama Serial was Our Friends in the North, Best Light Entertainment was Shooting Stars and Best Comedy was voted as Only Fools and… Continue reading BAFTA Award For Coronation Street
Attention was focused on how Radio 1 had performed since Chris Evans left its breakfast show in January. Quarter 1 RAJAR figures, released today, show that the station lost 8.6% of its reach, which fell from 11.245 million last year to 10.278 million this year. Share of listening for Radio 1 was down 1.7% points… Continue reading Rajar Q1 1997 – National Radio Stations Summary
The Institute of Economic Affairs is organising a conference on the future of UK broadcasting and the challenges and opportunities that await it in the new media age.The two day event takes place over the 1st and 2nd of July. Speakers will include Sir Christopher Bland, chairman of the BBC, Ward Thomas, chief executive YTTTV… Continue reading The Future Of Broadcasting
Saturday 20th April saw the return of New Baywatch with a new series, after the show was dropped from the ITV schedule and replaced with Sabrina the Teenage Witch last year. Advertisers in the first ad break were Adidas, Pepsi, Boots Opticians, Domestos, the Sunday Telegraph’s RX magazine and Everest, while the second break featured… Continue reading Programme Analysis: New Baywatch W/E 20/4/97
The greater transparency resulting from the Cordiant demerger (see *Cordiant Announces Demerger) and much lauded by the ad group has revealed that Zenith made no profits in 1996, according to the Sunday Times.For the first time, figures have been released for the individual performances of Zenith, Saatchi and Bates where previously they simply made up… Continue reading Cordiant Demerger Shows Low Trading Margins
The ITC has amended its advertising standards Code; the television advertising of Bingo is now permitted. This follows a recent change in Government legislation.Bingo commercials will still not be allowed to be broadcast in Northern Ireland.ITC: 0171 306 7743
Both of the Telegraph titles performed very well in the October-March NRS figures released this week, with the Daily Telegraph and Sunday Telegraph recording the largest increases in readership among all the national titles. The Sunday paper increased by 24% year-on-year to 2.299 million, while the daily grew by 16% to 2.84 million. Both of… Continue reading National Newspapers NRS – March
Advertisements in cinemas have an audience recall 12 times greater than commercials on television, says a report published by Opinion Research Business on behalf of the Cinema Advertising Association.The report compared the impact of cinema advertising against television on the first showing of a new ad, using Virgin Atlantic’s cinema campaign targeting economy passengers.From a… Continue reading Research Reveals Greater Impact Of Cinema Ads
Carole Gregory is joining London News Direct 97.3 FM and LBC 1152 AM as regional sales manager. Gregory will be heading a new regional team based in Manchester.London News Radio/LBC: 0171 312 8578
