CLT UK Radio, which owns Atlantic 252 and Country 1035AM, has taken a 20% share in Kingston FM, the company formed to apply for the new IR licence in Kingston-Upon-Thames The licence is due to be advertised by the Radio Authority early next year. CLT currently operates 25 television and radio stations in 9 different… Continue reading CLT Invests In Kingston FM
LPR Hessen has announced that it is to distribute Nickelodeon, VH-1, Super RTL, TM3 as part of its service. This will give the stations coverage of an extra 1 million households in the Hessen region of Germany.The BBC World Service and Viva 2 may also be distributed through LPR Hessen, although this has yet to… Continue reading Nickelodeon & VH-1 Extend Coverage In Germany
The second person to speak at the sponsorship conference was Geoff Mayhew, Publicity Manager of Cornhill Insurance. In 1977 Cornhill conducted a survey that asked members of the public to name all the insurance companies they could think of. Unfortunately for Cornhill they didn’t come out of it very well. Less than 2% of the… Continue reading Monitoring Your Sponsorship Activities – Damned Lies, And
Statistics
Future Publishing are adding yet another new title to their stable of gaming publications with the launch of a role-play magazine.Arcane, a glossy monthly, is set to launch on 9 November with a cover price of £3.00 and an initial print run of 40,000. Its coverage will include all aspects of fantasy gaming including table-top… Continue reading New Gaming Magazine For Future
Classic FM – The Magazine has just released its second ABC audit in six months and has recorded a dramatic decrease on its previous figure.The latest ABC figure for the period of May-July 95 is 20,011 which is an actual loss of 15,100 copies on the previous figure for the first three months of the… Continue reading Poor Performance For Classic FM Magazine
A study conducted by Carat Research has revealed viewers preference for for Sky Sports.Carat Research’s “Foretel” study, which monitors viewers’ reaction to programmes, shows that Sky Sports receives a higher enjoyment rating than sports programmes on ITV or Channel 4. 39% of Sky Sports viewing is scored as five out of five by viewers compared… Continue reading Sky Sport Wins Viewers Enjoyment
A new evening newspaper has been launched in Chelmsford by Reed Regional Newspapers even though the company is up for sale. The Chelmsford Evening Gazette is a local edition of the Colchester Evening Gazette and will have 8 pages of editorial changes in order to cover local news.Contact Selina Humphries: 01245 4934444
UTV has reported pre-tax profits of £3.664m for the 6-months to June 1995, this represents a year-on-year increase of 49.7%. Television operating profit rose by 24% to £2.783m and advertising revenue increased by 13% to £15.885m.Announcing the results UTV chairman, John B McGuckian, said “UTV’s viewing share continues to be the highest in ITV –… Continue reading UTV Announces Record Results
RSA Advertising became Cinema Media last Friday, as part of a restructure and relaunch aimed at making the company more product focused. National sales director Katrina Hill has been promoted to group sales and marketing director, she will take responsibility for national sales, video and regional sales. National sales executive, Julia Cunningham, has been promoted… Continue reading RSA Advertising Becomes Cinema Media
http://www.ppa.co.uk/The Periodical Publishers Association has this week launched a site on the Internet. Magazines.net UK, includes details about the PPA’s role, statistics and a directory of links to members’ sites.The Magazine Infofile contains a selection of statistics from the PPA Magazine Handbook, including market growth, circulations and advertising revenue. Starting a Magazine offers advice to… Continue reading PPA Internet Site
