World in Action is to move to a regular new slot in the peak time schedule. The series will remain on Monday night, and will follow Coronation Street.ITV Network Director Marcus Plantin said, ” We intend to strengthen World In Action by giving the biggest inherited audience available anywhere on British television. The new schedule… Continue reading World In Action – Rescheduled
Just weeks before the joint research between Leo Burnett, the COI and Express Newspapers, CIA MediaLab has launched its own ‘Sections 95’ research. Initial data from the Burnett/Express research seems to correlate with the CIA survey, in that readership of the sections is highest on a Sunday. Sunday Newspapers Read For Longer.Readership is not only… Continue reading CIA Launches Own Sections 95
The Radio Authority have announced their plans for new commercial radio licences, including advertising 5 new regional stations, and 19 local licences in the next two years.The areas advertised will be Yorkshire, East Midlands, Greater London, East of England and Solent. These will be advertised in 2-3 month intervals starting in November 1995 – for… Continue reading Radio Authority – 24 New Commercial Radio Licences
BBC’s latest ‘classic’ adaptation – Jane Austen’s Pride & Prejudice – failed to dent the viewing figures of long time LWT favourite London’s Burning. Whilst London’s Burning achieved an average individual TVR of 27 (14.133m), Pride and Prejudice was only watched by 9.457m individuals (18 Tars).Sky Sports’ coverage of the Ryder Cup gave the channel… Continue reading London Burns BBC’s Pride
The IPA yesterday held a meeting to outline plans for the future of media broadcasting radio and press. The three main areas outlined for discussion were accountability, future plans and digital broadcasting. Adrian Birchall outlined areas which the IPA believe should be lobbied.* To lobby for an early launch of Channel 5 in autumn 1996,… Continue reading IPA – Future Proposals
The Regional Advertising Company (Derby) has today announced that it has gained the account to handle the national sales for a Welsh title, the Cambrian News. RAC (Derby) which already handles sales for around 25 titles won the account for the independently published weekly paid-for from Newspaper Representations.Contact Doug Price: 01332 293330
ABC, the Audit Bureau of Circulations is investigating ways of auditing internet sites in response to requests from publishers eager to get on the net. ABC has had meetings with the Electronic Publishing Group and although things are still at the discussions stage, initial soundings suggest that any site that has a registration system would… Continue reading ABC Investigates Auditing Net Sites
Unofficial overnight figures for Sunday’s Premiership clash between bitter rivals Manchester United and Liverpool, which featured the long-awaited return to first team football of Frenchman Eric Cantona, show that it attracted a peak quarter hour audience of 2.11 million viewers and a TVR of 16 for Individuals 4+.For Men 16+ the peak quarter audience was… Continue reading 2 Million Get A Kick Out Of Cantona’s Return
IPC Magazines has announced the appointment of Nick Taylor to advertisement director across the newly created Music and Sports Group.Nick will lead the advertisement sales effort across a portfolio which currently consists of 14 titles: NME, Melody Maker, Vox, Muzik, Loaded, Goal, 90 Minutes, Shoot, Soccerstars, World Soccer, Rugby World, Golf Monthly, Cycling Weekly and… Continue reading Nick Taylor – Ad Director Promotion
The much-hyped launch of the Disney Channel on Sunday evening did not run as smoothly as expected when eager London viewers were unable to see the channel. Westminster Cable viewers did not see the first night’s programmes because of technical problems, which Westminster Cable is still investigating.The channel kicked off with a British television premier… Continue reading Disney Channel Launch Marred By London Cable Problems
