Carlton Communications yesterday announced results for the 6 months ending March 31; pre-tax profits were up 63.6% to £120 million from £73.4 million. These figures were boosted because it was Carlton’s first reporting period to include interim results from Central.Carlton’s broadcast television side accounted for 42% of group turnover and £61m of operating profit, or… Continue reading Carlton Profits Up 64%
Metro Radio Group has today announced results for the six months ending March 31. Pre-tax profits were £2.05m, up 24% on the previous year’s £1.65m.
A recent study by John Philip Jones of the University of Syracuse on the subject of optimal advertising frequency suggests that sales are generated by a single advertising exposure and that extra advertisements generate progressively diminishing returns. Those advertisers concentrating their advertising into heavy bursts are thus getting a poor return, and would do better… Continue reading One Ad Is Enough – New Research
The Bristol Evening Post has released results for the year ending March 31. Pre-tax profits were up 23% to £7.4m from £6m. Chairman Stanley Clarke said the improvement was due to a policy of cost reduction, maintaining profitability, and strengthening managements.
The Newspaper Society has issued its own response to the Government’s Green Paper; a “guarded welcome”. The society welcomes the Government’s attempts to remove the restrictions which “isolate each media sector in its own corner”; it also said that the new concept of revenue or audience share, with weightings, will be complex and difficult to… Continue reading Green Paper – Regional Response
TelevisionThe two-licence limit on ITV companies will be maintained. Terrestrial broadcasters will be allowed controlling interests in satellite companies, provided they do not exceed 15 per cent of audience share.Satellite and cable companies with more than 20 per cent ownership by newspaper groups above the circulation threshold, principally British Sky Broadcasting, will be restricted to… Continue reading Cross Media Ownership – A Summary
The ITC welcomes the Government’s media ownership proposals. The ITC regards it as important that the Commission will have to apply a public interest test when considering future merger proposals between television and newspaper companies. The Government’s commitment to clarify the definition of control is highly desirable, the press release goes on to say.The ITC… Continue reading Governments Ownership Proposals – ITC Reaction
Newspaper leader columns predictably differed this morning in their opinion of the Green Paper on cross media ownership issued yesterday. What follows is a summary of the leader columns of the Times, The Guardian, The Independent and The Financial Times.The Times (News Corporation) – “Stephen Dorrell’s proposals on media ownership display every sign of the… Continue reading Cross Media Ownership – What The Papers Say
Applications are being invited by the ITC for the new local delivery franchise for Lincolnshire and South Humberside, including in particular Scunthorpe and Boston. The new area will exclude the existing cable franchises of Grimsby, Lincoln and Grantham. The area covers about 174,000 homes. Applications must be submitted by noon on 21 August 1995.
Total Television viewing for the week ending 14th May has recovered from last week’s sharp fall. Viewing is up by 8.7% on the same week last year and up by 18.1% on last week’s viewing summary. The combined figures for ITV and Channel 4 have fallen by 1.9%, ITV on its own fell by 5.2%.Peak… Continue reading TV Viewing Summary W/E 14/05/95
