Nielsen has today released results of its review of the leading grocery brands in Europe.The largest selling brand is Coca Cola, whose sales exceed the combined values of the number two and three brands; Ariel and Pampers.While some brands featured are strong in particular countries, most are truly pan-European. Research shows that any European shopping… Continue reading TOP EUROPEAN BRANDS
John Birt, speaking at the enquiry into the future of the BBC by the national heritage select committee, forecast that the BBC will retain its 30% share of the television audience into the next decade. Despite fierce competition from digital and satellite channels, and the introduction of interactive services, such as videos on demand, Birt… Continue reading BBC Will Retain Audience Share
The BBC is to collaborate with BT on its video on demand plans; trials are due to begin early next year in Essex, among 60 households.The system will enable subscribers to choose videos which could in turn be transmitted directly to the subscriber through means of the telephone lines.BBC Enterprises has agreed to supply the… Continue reading BBC Joins BT’s Video On Demand
Commercial radio advertising revenue grew by 13.2% year on year during the first quarter of 1993. Early reports show that revenue has been almost 20% up year on year during the second and third quarters of 1993, although there are no confirmed figures available as yet.Stations suggest that sponsorship revenue, which the Association of Independent… Continue reading COMMERCIAL RADIO REVENUE GROWTH
The BBC is to collaborate with BT on its video on demand plans; trials are due to begin early next year in Essex, among 60 households.The system will enable subscribers to choose videos which could in turn be transmitted directly to the subscriber through means of the telephone lines.BBC Enterprises has agreed to supply the… Continue reading BBC Joins BT’s Video On Demand
John Birt, speaking at the enquiry into the future of the BBC by the national heritage select committee, forecast that the BBC will retain its 30% share of the television audience into the next decade. Despite fierce competition from digital and satellite channels, and the introduction of interactive services, such as videos on demand, Birt… Continue reading BBC Will Retain Audience Share
TeleCommunications Inc is about to gain control of Flextech. This will mean that Flextech will have control over Bravo, and its stake in the Children’s Channel will increase from 50.1% to 75%. Flextech has a 39% stake in The Family Channel and will gain TCI’s 24% stake in UK Gold and 35% of UK Living.Speculation… Continue reading TCI Increases Satellite Hold In UK
GMTV’s audience has reached a new high this week. GMTV confirmed to MediaTel this morning that figures for viewers who tuned in at some point on Tuesday’s programme reached 7.1 million for the first time.GMTV is seeking up to £3.5 million next year from Channel 4’s rebate to the ITV network. GMTV believes that because… Continue reading GMTV Increases Audience
Last week the Media Week Consumer Press Awards were held, with O & M Media winning Agency of the Year. The chairman of the panel, Ken New, said that the recession appeared to have taken its toll on creativity in press planning, and called for a greater level of innovation.Winners were:* MAGAZINE OF THE YEAR… Continue reading MEDIA WEEK CONSUMER PRESS AWARDS
TeleCommunications Inc is about to gain control of Flextech. This will mean that Flextech will have control over Bravo, and its stake in the Children’s Channel will increase from 50.1% to 75%. Flextech has a 39% stake in The Family Channel and will gain TCI’s 24% stake in UK Gold and 35% of UK Living.Speculation… Continue reading TCI Increases Satellite Hold In UK
