The following Jan – Jun’93 circulation figure has been released by ABC; TOTAL %CHANGE vs’92 UK/EIRE Womans Weekly 739,288 -14.5 711,537 The rest of the IPC Women’s Weeklies will be released shortly. For a full listing of all the latest figures released so far use Press Planner Quick Reports.
Adshel and Force 4 are joining forces to launch two new national campaigns in the 4-sheet format. This will allow advertisers a single-point of purchase.* FourCast: The FourCast campaign will be a national package of 7,500 sheets (75% on Adshel) built to ITV region weights and distributed within towns and cities.* FourStore: The FourStore campaign… Continue reading New 4-Sheet Campaigns
According to the first Establishment Survey of 1993, out this week, total net ITV homes continue to increase year on year with the latest figure up 0.9% on last year and a 2.0% increase on 1991. NET ITV HOMES Mar 91 Mar 92 Mar 93 N/W TOTAL 21581 21798 22015 The greatest increase in share… Continue reading TV Net Share Profiles
The combined ITV/C4 revenue figure for July has come in at £132.28m, a drop of £10.74m (-7.5%) on last month but only very slightly lower than the same period last year – £90,000 to be exact.The ITV/C4 revenue split below, shows C4 failing for the first month since January to increase its share of revenue:… Continue reading TV REVENUE FOR JULY
According to research company David Graham and Associates, ITV only just passed the 25% required for independent production in the period April to June 1993. 28.6% of the independently produced programmes failed to qualify under the terms of the quota; either because independents were required to use broadcasters’ facilities or because the producers had links… Continue reading ITV Just Fulfils Its Independent Quota
Tetley is to sponsor Great Yorkshire Radio’s cricket reports. Tetley are the sponsors of the England cricket team. British Airways is to end its sponsorship of Capital Radio’s traffic reports after three years.
James Griffiths has been appointed managing director of Star TV, the Asian satellite television network. Trevor Parker, ad manager of Reed Business Publishing’s Commerical Motors is to become group display ad manager for Flight International and Airline Business. The Media Centre has appointed TV buying group director Andrew Smith to its board and promoted media… Continue reading Appointments
Sunset Radio, the Manchester soul station, has repeatedly defaulted on payments. National Transcommunications Limited terminated transmission at 18.00 on Monday 13 August. The station has started transmitting again on another unidentified transmittor and is being investigated by the Radio Authority to see if this breaches the licence.
Thomson Regional Newspapers has sold the Reading Evening Post to Kent based Citizen Press Ltd.
Chrysalis Television and Unique Television are to work together in a joint venture to develop advertiser supplied television.Advertisers will either be able to fund production in full or in part, or fund programmes in which they wish to encourage production. This would offer more opportunities than the present off the shelf sponsorship available.Tony Orsten, md… Continue reading Advertiser Supplied TV?
