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Emap is preparing to plough a massive £1 million into TV advertising for its popular music station, Magic 105.4, in a bid to propel the station to the top spot in the capital.The new campaign will be the first new creative for Magic in 12 months, with a 30-second commercial created by St Luke’s. Launching… Continue reading Magic Targets London’s Top Spot With £1 Million Push

Video Networks Ltd (VNL), provider of London’s on-demand TV and broadband service, HomeChoice, has announced its plans to roll out ADSL2+ technology across its network, vastly increasing its internet connection speeds and the range of services available to customers.The move, made following formal approval of ADSL2+’s technical specification, will allow the company to offer more… Continue reading HomeChoice Sets Out Next Generation Network Plans

Kelvin MacKenzie has been appointed as executive chairman to publishing company, Highbury House Communications, ending months of speculation over the former Sun editor’s plans for the future.The move follows MacKenzie’s purchase of 15,500,500 ordinary shares in Highbury last month, bringing his stake in the company to 19.82% and fuelling industry speculation over his ambitions for… Continue reading MacKenzie Secures Chairman’s Role At Highbury

Two iconic men’s magazines will join forces this month in a six-figure cover sales promotion, as IPC’s Loaded joins the biggest name in adult entertainment, Playboy, in launching the brand’s latest online offering.The move will see the October issue of Loaded flagged as The Playboy UK Issue, with an array of editorial and promotional activity… Continue reading Loaded Set For Playboy Plug

Hachette Filipacchi UK’s new Psychologies magazine launches tomorrow, offering readers a glossy insight into the lives of “Third Wave Women”, with editorial reflecting a female reader whose needs are not currently met by other women’s magazines.The magazine is the first to create a new “Positive Living” section and gives readers a barrage of features on… Continue reading Hachette’s Psychologies Launches Tomorrow

The BBC has announced plans to trial electronic labelling of programmes to protect viewers using its online services from inappropriate content.The move, which comes ahead of the launch of the Corporation’s on-demand software, MyBBCPlayer, will protect those viewing online programme streams through passwords for ‘challenging’ content, featuring strong language, scenes of a sexual nature or… Continue reading New Ratings System To Protect BBC Online Viewers

Teen magazine Sugar has signed cosmetics company, Rimmel, for the fifth consecutive year as the headline sponsor of the annual Sugar/Rimmel London Model Competition.The event takes place in seven major shopping centres across the nation during October 2005, with thousands of girls nation-wide receiving the opportunity to meet the world’s top model scouts and celebrities.Six… Continue reading Rimmel To Sponsor Sugar’s Model Competition

Virgin Radio has signed madcap comic Vic Reeves to its schedule in his own night-time slot, following a successful stint as stand in presenter for Suggs’ Party Classics show.The legendary comedian will front his own show every Wednesday and Thursday night between 7 and 10pm, starting from 21 September.The new show promises a mix of… Continue reading Reeves Joins Virgin Radio Line Up

H.Bauer Publishing has announced that women’s magazine Take a Break is to embark on a new multi-million pound TV advertising campaign created by Mustoes.The multi-million TV ad campaign for Take a Break starts tomorrow, staring Emma Chambers of Vicar of Dibley fame in eight, ten second spots. The ads will appear on ITV, Channel 4… Continue reading Take a Break Launches Multi-Million Pound Ad Push

The Television Corporation Plc (TVC) has announced plans to take a majority stake in a new start-up company to founded by entertainment hitmakers Jane Lush and Fenia Vardanis, who are leaving the BBC to take part in the venture.At the BBC, Lush & Vardanis worked together successfully on hit shows commissioning programmes including Strictly Come… Continue reading Lush And Vardanis To Leave BBC For Venture With TV Corp