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Mediacom has scooped Media Agency of the Year for the second time in a row at this year’s PPA Marketing’s Consumer magazine advertising awards, beating M2M, Mediaedge:cia and ZenithOptimedia.The judges agreed that MediaCom had continued to demonstrate great commitment to magazines and a strong involvement in the industry and to media owners.The awards, now in… Continue reading Mediacom Scoops Media Agency Of The Year

Special interest magazine group Future’s sci-fi and fantasy magazine, SFX, will celebrate its tenth birthday next month with an exclusive first look at the eagerly awaited new movie Batman Begins.Celebrating the first ten years of the magazine, the birthday edition also features a bumper collection of celebrity interviews, including the complete League of Gentlemen team.… Continue reading Future’s SFX Celebrates Tenth Birthday

Internet usage via mobile phone continued to grow during March, according to the Mobile Data Association, with a new record total of 1.82 billion page impressions viewed in the UK during the month.The rise represents an increase of 30% on the same period in 2004, and an average daily total of 58 million, according to… Continue reading Wap Usage Rises By A Third In March

RAJAR’s audiometer testing programme was recently given a £500,000 funding boost, creating the UK’s most extensive fieldwork tests to date and providing TV ratings body, BARB, with the perfect opportunity to pair with its radio counterpart to “put a little toe in the water” and test possible future methods of TV data collection.Speaking to NewsLine’s… Continue reading NewsLine Interview: Tony Wearn, Research Director, BARB

BSkyB has announced stronger than expected subscriber growth for the third quarter in its interim results this morning, although the cost of attracting new customers has continued to rise.The satellite superpower notched up net direct-to-home (DTH) subscriber growth of 95,000 in the quarter, a rise of 29,000 on the corresponding quarter of last year, which… Continue reading Sky Sees Subscriber Increases At A Cost

The Financial Times will distribute a free Election Briefing in London on Friday afternoon, publishing in tabloid form for a one off eight-page special.The freesheet will offer up-to-the-minute election news, comment and analysis as well as giving readers a taster of the following day’s newspaper, in which the outcome and all the results will be… Continue reading FT To Produce Election Compact On Friday

Radio research firm, GfK Media, has released the results of its Broadcast Media Survey, reporting that Heart 106.2 FM has overtaken Capital FM as the number one radio station in London, securing victory by an extremely narrow margin.GfK’s survey for the period September 13th – March 27th shows Heart with a weekly reach of 2.72… Continue reading GfK Survey Shows Heart Taking Lead In Capital

Radio ratings body RAJAR will release the first wave of audience data for 2005 tomorrow, covering the three months to March.NewsLine will provide analysis of the data, with reports detailing specific markets, as well as breakdowns of performance by ownership and an overview of the UK’s radio market as a whole from tomorrow morning.MediaTel.co.uk will… Continue reading RAJAR To Release Q1 2005 Data Tomorrow

ITV enjoyed ratings success last night, bringing relief to its sagging schedules as almost 10 million football fans tuned in to its flagship ITV1 to watch Liverpool’s victory over Chelsea in the second leg semi-final of the UEFA Champions League.The match ended 1-0 to Liverpool, thanks to a Luis Garcia goal, drawing the largest audience… Continue reading ITV Clinches Champions League Ratings Victory

The nation’s national newspapers will continue to see their circulations decline, according to influential publisher, Andrew Neil, who has painted a bleak picture of the industry and appealed for change in his address to the PPA’s annual conference.The high profile publisher of The Scotsman, The Spectator and The Business used his speech to urges change… Continue reading Neil Urges Change For Newspapers To Survive