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Yahoo! has launched a new search advertising service called Panama, which is intended to challenge Google’s dominance of the online advertising arena.Panama, designed to improve ad relevancy and bring stronger competition to the search industry, has taken 400 engineers two years to develop.The new platform includes faster ad activation and ad testing to ensure the… Continue reading Yahoo! Launches New Search Ad Service

The second episode of Andrew Marr’s History Of Britain performed even better than last week’s episode, gaining a peak audience of 3.7 million adults (a 17.6% share) in its 9pm slot.This was up from a peak of 3.2 million for the debut show. It also managed an average of 3.5 million adults across its hour… Continue reading More Viewers For Marr’s History

Capital 95.8 is to launch an outdoor marketing campaign to announce the arrival of presenters Bam Bam and Streetboy to the station.A continuation of the ‘Sound of London’ campaign (see Capital Radio Gets Name Change And Ad Campaign), which takes taking recognisable London images and giving them a twist relevant to the show and the… Continue reading Capital 95.8 Launches Outdoor Campaign

GCap Media has released its annual financial results, revealing that its revenue for the year was down 9% at £200.1 million.The news follows the recent announcement that Duncan George, the group’s commercial director, is to leave the company on June 8 (see Duncan George To Leave GCap).The results also revealed that GCap’s profits were down… Continue reading GCap Revenues Decline

Fashion magazine Harper’s Bazaar is to have a major redesign this summer, gaining a new masthead emphasising the Bazaar logo.The revamp comes 18 months after the magazine changed its name from Harper’s & Queen to Harper’s Bazaar and focused on fashion.In order to execute the redesign, Harper’s Bazaar has enlisted the talents of Tom Usher,… Continue reading Harper’s Bazaar To Get Summer Redesign

A survey has revealed that Virgin Media could lose as many as 400,000 subscribers as a result of the loss of Sky’s basic channel package from its cable service.The report by investment bank UBS, which is in part based on a survey by GfK of 1,000 UK TV homes, suggests that Sir Richard Branson’s company… Continue reading Virgin Media ‘Underestimated’ Impact Of Sky Channel Carriage Dispute

Jay Hunt, the BBC’s controller of daytime and early peak, has been announced as Five’s new director of programmes.Hunt will take up her new post overseeing programming for the broadcaster’s core channel later this year.Lisa Opie, Five’s managing director, content, said: “I am thrilled we have been able to appoint an executive as creative, dynamic… Continue reading Five Announces New Director Of Programmes

London’s Magic 105.4 has signed an exclusive partnership with George Michael to celebrate his landmark Wembley concerts.The singer with the voice like melted chocolate will be the first artist to play at the rebuilt iconic stadium, and Magic 105.4 is the official radio partner.Magic will be running exclusive ticket giveaways from June 4, with pairs… Continue reading Magic 105.4 Signs George Michael Partnership

Ofcom is to delay two of its spectrum auctions, for television and mobile phone spectrum, due to prolonged discussions over terms of sale and a backlog of responses.The auction of the mobile phone spectrum was due to go ahead by the end of the year, but it has now been put back to early 2008.It… Continue reading Ofcom Delays Spectrum Auctions

Duncan George, commercial director at GCap Media, is to leave the company on 8 June 2007.Following the merger of Capital Radio plc and GWR plc in 2005 (see Capital And GWR Name Merged Group), George became commercial director for GCap Media plc (see Duncan George Appointed Commercial Boss At GCap) and played a pivotal role… Continue reading Duncan George To Leave GCap