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Today’s MediaTel Group seminar, on the future of media research, looked at several aspects of research and one question posed by panel chair Torin Douglas, media correspondent for the BBC, was whether media technology is moving too fast for research technology as a whole.Lynne Robinson, research director at the IPA, was the first of the… Continue reading Seminar Gains Insight Into Research Technologies

Sky+ households have reached 2.1 million following growth of 199,000 in the third quarter, meaning that it has reached its target of 25% of subscribers using the service three years ahead of schedule.The company had new customer additions of 340,000 in the third quarter, up 25% year-on-year and net customer growth of 51,000, up 28%… Continue reading Sky+ Subscriptions Increase

Channel 4 Radio and Last.fm have formed a strategic alliance to create what they claim is radio’s first truly global music chart show, The Worldwide Chart.The weekly show, available at www.channel4radio.com, will showcase the top tracks from Last.fm’s global music chart, highlighting what Last.fm’s 20 million users are listening to across Europe, Asia and the… Continue reading Channel 4 Radio And Last.fm Form Alliance

H Bauer’s In The Know magazine has closed with immediate effect after less than a year on the newsstand.The women’s weekly title, which entered an already volatile market, launched last August, with the publisher having invested £10 million in the magazine (see In The Know To Launch Next Week).The magazine was created as a “topical… Continue reading In The Know Folds After Less Than A Year

TV measurement body BARB has entered the second stage of its formal tender process for new research contracts required from 2010, with seven separate companies issued invitations to tender.In December last year, 24 proposals from 12 different organisations were received for the first stage of the process, or the ‘request for proposals’ (see Suppliers Line… Continue reading BARB Enters Stage Two Of Tender For New Research Contracts

Alison Finch has been appointed as commercial director across Emap Radio’s Magic 105.4 and Kiss Radio network.This newly created role sees Finch add the Kiss network to her existing role of commercial director at Magic 105.4.Following 12 months spent working with Magic MD Andria Vidler to create a multi-platform commercial strategy for Magic, Finch will… Continue reading Finch Appointed Kiss And Magic Commercial Director

Emap’s Magic 105.4 is to launch a £1 million TV advertising campaign beginning this Wednesday, to be shown on Channel 4, ITV and Five throughout May and June.The 30-second execution features a woman driver stuck in road works in the rain. She tunes in to Magic 105.4 and as she listens to Magic playing ‘Everything’… Continue reading Magic 105.4 To Launch TV Ad Campaign

BSkyB is expected to announce its lowest subscription figures for a decade this month after just 250,000 new customers signed up to its broadband services.According to Uswitch.com, industry insiders have hinted Sky’s churn rate – the rate at which its customers are leaving the provider – to be as high as 15%, compared with 11.9%… Continue reading BSkyB Expected To Announce Lowest Subscription Figures For A Decade

The BBC Trust has given final approval to the BBC Executive’s proposals for its on-demand iPlayer service, although it has made some modifications. The on-demand proposals are the first to go through a Public Value Test (PVT).The Trust’s provisional conclusions were subject to an open consultation, to which 10,500 individuals and organisations responded.Following these responses,… Continue reading BBC Trust Gives iPlayer Final Approval

The good seasonal weather had a damaging effect on ITV1’s strong Sunday night line-up, with viewing figures dropping by an average of 1.2 million adults between 7.30pm and 10pm.Last night’s edition of Coronation Street, which saw Kym Marsh’s character Michelle become suspicious about her brother’s behaviour, was watched by 7.86 million adults (down from 8.68… Continue reading Good Weather Melts Sunday Viewing