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Consumer ABCs 2023: Strong growth for BBC Science Focus in men’s lifestyle category

Consumer ABCs 2023: Strong growth for BBC Science Focus in men’s lifestyle category
GQ remained biggest men's lifestyle title in print
Consumer ABCs 2023

BBC Science Focus grew its combined print and digital circulation by 88.3% year on year in 2023 to take the lead in the men’s lifestyle category, according to the latest consumer ABC figures.

The magazine more than doubled (+163.2%) its digital circulation to 107,646, despite a continued decline in print circulation (-15.9% to 24,714). It follows similarly impressive digital circulation growth in 2022 (+131.2%).

Print circulations across men’s lifestyle magazines universally declined from 2022. Condé Nast’s GQ remained the largest men’s lifestyle magazine in terms of print circulation, which decreased just 3.1% to 74,387. GQ‘s digital circulation increased 28.2% to 10,703.

Hearst UK’s Men’s Health (+5.8%) and Condé Nast’s Wired (+0.1%) managed to maintain marginal total circulation growth, driven by growth of 47.1% and 30.8% respectively in digital circulation.

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