Dentsu Aegis Network acquires Tempero

Tempero’s Jasmine McGarr and Dominic Sparkes with Tracy de Groose

Dentsu Aegis Network has today announced the acquisition of Tempero, the UK-based social media management agency.

The move will see Tempero’s business integrate into the European arm of ICUC, Dentsu’s social media moderation and management agency.

Headquartered in London, Tempero is a full-service social media management agency offering integrated strategy, insights, moderation and engagement for global brands. The agency was founded in 2003 and has grown to more than 160 professionals and strategists.

Following the acquisition, Tempero’s founder Dominic Sparkes will continue to lead his team, reporting to Tracy de Groose, CEO of Dentsu Aegis Network UK and ICUC’s CEO and president for brand strategy, Keith Bilous.

“This acquisition reinforces ICUC and Dentsu Aegis Network’s leadership position in social media management,” said Bilous.

“Extending into EMEA is critical for business growth and we are very excited about the next steps in realising our global strategy. With brands increasingly needing to protect and manage their business online, the combination of ICUC and Tempero creates a powerful offering for today’s market demands.”

The terms of deal were not disclosed.