GCap To Launch Gold Network

GCap is to merge eight AM and DAB digital Classic Gold radio stations with the seven AM and DAB digital Capital Gold stations to form the national Gold network, going live on-air and online from 7pm on Friday, August 3.

Gold will be aimed at ABC1 35-54 year old music fans and aims to distinguish itself from the competition by playing the widest breadth of music currently available on commercial radio.

Andy Turner, Gold’s station director, will oversee the development and evolution of the network.

There will be four hours of daily afternoon local programming with traffic, news and weather provided locally and news coverage increased to three minutes per hour.

Steve Orchard, group operations director of GCap Media, said: “As announced in our preliminary results at the end of May, GCap Media is committed to investing in national brands with multi-media capabilities that appeal to communities of passionate music fans.

“The new Gold network will greatly appeal to authentic music fans and will reinvigorate the way classic hits radio is presented.”

GCap Media: 0207 663 7000 www.gcapmedia.com