Government Legislation On Illegal Outdoor Ads

The government is to introduce new regulations covering illegal outdoor advertisements which are put up by motorways and main roads.

It also intends to create a national database to keep track of companies which have broken the law.

Planning minister Yvette Cooper announced the measures today and also revealed that local planners will be given the facilities to track repeat offenders via the national database.

Coming in force from April 6, the regulations will give councils more effective powers to deal with advertisers who break the law.

Cooper said: “Many of these illegal ads are not just a blight on the countryside, they are also downright dangerous. Local councils have got the power to act and I want to see more taking action so we don’t simply see these trailer ads moving from one field to another across local council boundaries.”