Granada Sees Forward Visibility As Revenues Rise

Advertising revenues at Granada were up by 14% in May, the company told a Merrill Lynch conference this morning. The group also said that there is now limited forward visibility, something which has so far been unavailable according to most media groups.
The possibility of a merger with rival ITV group, Carlton Communications, before the 2003 Communications Bill is passed was also mooted by Granada. This may be allowed, as long as there is the segregation of an advertising sales house, said Merrill Lynch analysts.