Guardian To Revamp Classified Ad Operations
The Guardian Media Group has announced a major rebranding of its classified ad section in a bid to integrate its print and online operations into a more cohesive single entity.
The move follows a recent revamp of the Guardian’s job advertising sections, both in print and online, branding them “Guardian Recruitment Solutions”. Earlier this month the paper’s online job advertising website recieved a facelift and is now believed to be positioning itself as a major recruitment channel over its broadsheet competitors.
The company’s new offerings to advertisers include bespoke packages across the newspaper and online platforms, providing enhanced web features and links back to the advertiser’s own websites.
Guardian Media Group: 020 7713 4452 www.gmgplc.co.uk/
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