Hearst appoints executive director of digital editorial strategy

Hearst Magazines UK has appointed Betsy Fast to the newly created position of executive director of digital editorial strategy, Hearst Digital Media.

In her new role Fast will drive digital audience growth across 13 of Hearst Magazines UK’s websites, including Cosmopolitan, ELLE and Esquire.

Fast previously served as partnerships director for Hearst Digital Media in the U.S., where she led the publisher’s ongoing partnership with A+E Networks.

Prior to that she spent four years as site director of Seventeen.com and has also held senior editorial roles at InStyle.com and DoSomething.org.

Fast will begin her new role on 3 April.