November ABCs: a reasonably steady month

November was a reasonably steady month for daily newspaper circulations, with the entire market down just -0.6% and most titles down marginally on October.

Three titles managed to secure small gains: The Daily Telegraph (+0.4%), The Guardian (+0.4%) and the Metro (total UK) – up just 500 copies.

The worst performing title was the Financial Times, down -3.3%, followed by the Daily Mirror (-1.9%) and the Daily Express (-1.6%).

Despite the largely flat month, year-on-year, the picture was much more bruising – with the entire market down -9%.

It was a similar picture in the Sunday market, which was down -0.4% overall between October and November.

The Observer and Sunday Telegraph were both flat, while the Mail on Sunday – making the largest circulation gain – was up just 0.7% (an 6,600 extra copies).

Year-on-year, the Sunday newspaper market was down almost -11%.

Meanwhile, the London free press was down just -0.6% period-on-period and -3% year-on-year.

As ever, Mediatel News recommends reading the ABC figures – which only show print circulations – alongside the PAMCo cross platform readership figures, also published this week.