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Podcast: Will outdoor advertising ever return to 'normal' after Covid? - with Route CEO Denise Turner

Podcast: Will outdoor advertising ever return to ‘normal’ after Covid?
The Media Leader Podcast

Route Research CEO Denise Turner talks to Omar Oakes about how the outdoor media sector has recovered in 2022 after Covid-19 lockdowns in the UK and what the ‘new normal’ looks like as more people regularly work from home.

The Media Leader Podcast launched last month and has already featured interviews with ITV CEO Carolyn McCall, BARB CEO Justin Sampson and Omnicom Media Group head of futures Phil Rowley.

Subscribe via your favourite podcast player to ensure you don’t miss an episode.

Adwanted UK is the trusted delivery partner for three essential services which deliver accountability, standardisation, and audience data for the out-of-home industry. Playout is Outsmart’s new system to centralise and standardise playout reporting data across all outdoor media owners in the UK. SPACE is the industry’s comprehensive inventory database delivered through a collaboration between IPAO and Outsmart. The RouteAPI is a SaaS solution which delivers the ooh industry’s audience data quickly and simply into clients’ systems. Contact us for more information on SPACE, J-ET, Audiotrack or our data engines.

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