The following tables show the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London.
Top/Bottom 10 Weekly Reach (000s) % Change
Station
Survey Period
Ending Sep 2003
Ending Sep 2004
% Change
Star 107 (Cambridge/Ely)
Y
14
39
178.6
Classic Gold 1431/ 1485
H
24
34
41.7
Classic Gold 828 (Dunstable/ Luton)
H
35
49
40.0
Classic Gold Breeze 1359/ 1431
H
31
42
35.5
Win 107
Y
10
13
30.0
County Sound Radio 1566 AM
H
21
27
28.6
Passion 107.9
Y
16
20
25.0
Saga 106.6 FM
Q
183
227
24.0
102.8 RAM FM
H
117
141
20.5
Wyvern FM
H
103
124
20.4
Capital Gold Kent
H
73
51
-30.1
Magic 999 (Preston)
H
62
43
-30.6
Classic Gold Plymouth 1152
H
26
18
-30.8
Spirit FM
Y
48
33
-31.3
Magic AM (Sheffield)
H
112
76
-32.1
South City-The Saint was (107.8 The Saint)
Y
31
21
-32.3
Magic 1548 AM/MW
H
150
98
-34.7
Home 107.9
Y
31
20
-35.5
Time 107.5 (was Soul City 107.5)
H
24
15
-37.5
Star 107 Stroud
Y
13
7
-46.2
Top/Bottom 10 Share Of Listening % Point Change
Station
Survey Period
Ending Sep 2003
Ending Sep 2004
% Point Change
Borders
Y
36.2
44.1
7.9
Star 107.7 Weston Super Mare
Y
6.9
12.7
5.8
Sun FM
Y
15.7
20.4
4.7
103.4 The Beach
Y
14.7
19.2
4.5
2BR
Y
18.8
22.9
4.1
Island FM
Y
30.8
34.3
3.5
96.4 The Eagle
H
7.8
10.4
2.6
Passion 107.9
Y
0.8
3.2
2.4
FM 103 Horizon
Y
14.5
16.8
2.3
Leicester Sound 105.4 FM
H
12.1
14.4
2.3
Radio Mansfield 103.2
Y
15.5
17.8
2.3
Invicta FM
H
18.3
14.3
-4.0
I.O.W Radio
Y
18.7
14.7
-4.0
1170 – Swansea Sound
H
11.2
6.9
-4.3
FOX FM
H
19.5
14.9
-4.6
Kingdom FM
Y
22.0
17.3
-4.7
Spirit FM
Y
12.7
7.6
-5.1
102.4 Severn Sound FM
H
17.0
11.9
-5.1
Bay
H
19.9
14.6
-5.3
MFM 103.4
H
14.0
8.7
-5.3
Central FM
Y
17.5
10.9
-6.6
Orchard FM
H
24.7
15.7
-9.0
Stations reporting for the first time are Kerrang! 105.2, which will report quarterly.
New group reports are Total Kerrang!, which will report quarterly, Total Vibe FM, which will report half yearly and The Time FM Group, which will also report half yearly.
The following station name changes have occurred:
96.4 FM BRMB Birmingham is now The New 96.4 BRMB BRMB Radio (96.4 FM BRMB/Capital Gold Birmingham) has become BRMB Radio (The New 96.4 BRMB/Capital Gold Birmingham) Clan FM has changed to 107 The Edge Belfast City Beat is now Citybeat 96.7FM Classic Gold 774 AM (MW) has become Classic Gold 774 KM-fm for Folkstone Dover Sandwich and Deal has changed to KM-fm for Shepway and White Cliffs Country Vibe 101 is now known as Vibe FM (formerly Galaxy 101) 107.8FM The Saint is now South City – The Saint Fusion 107.3 has become Time FM 107.3 Soul City 107.5 has changed to Time FM 107.5 Time FM is now Time FM 106.8 6 Music from the BBC has changed to BBC 6 Music
Galaxy 105 will now report half yearly.
25-34 Boost Placement – Quarter 3 saw the introduction of a targeted boost designed to increase the proportion of 25-34 year old respondents.
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