Seedtag hires new head of programmatic

Seedtag, the in-image advertising platform, has appointed Dal Gill as head of programmatic.

In his new role Gill will be responsible for reinforcing the company’s programmatic offer and it’s global growth plan.

Gill joins from Spotify, where he served as a member of the European leadership team, training over 80 people and playing a significant role in the introduction of the new programmatic audio product in the UK agency market.

Prior to that he served as Spotify’s first commercial programmatic hire outside of the U.S and was responsible for the business’s programmatic strategy. He has also held roles at Mail Online and Yahoo.

“I am excited of joining such a dynamic and innovative company and look forward to the challenge of growing seedtag’s global programmatic footprint,” said Gill.

“Seedtag has a compelling offering in an industry where brand safety, viewability and transparency are constantly scrutinised. Technology and creativity are at the center of everything we do and it’s this uniqueness that makes seedtag’s offering so appealing to advertisers.”

A seedtag spokesperson added: “We are thrilled to welcome such an accomplished and talented professional and we’re looking forward to Dal taking seedtag’s programmatic offer to the next level.”