Smith Succeeds Jacob As Starcom CEO

Iain Jacob is to be replaced as chief executive of Starcom by Linda Smith, former commercial director at GCap Media, assuming control of all Starcom operations in the UK.

Smith’s appointment sees her return to Starcom following her departure from Starcom Mediavest as commercial director in 2000 to join Capital Radio Group, now part of GCap Media.

The new role will give Smith responsibility for Starcom, Starcom Mediavest, Starcom Digital, Starcom+, Starcom Intelligence Unit and Starcom Direct. In addition the new chief executive will sit on Starcom Mediavest’s management executive for Europe, Middle East and Africa.

Prior to leaving GCap Media, Smith was credited with steering Capital’s commercial divisions through their merger with rival GWR earlier this year.

Jacob leaves the position at the head of Starcom to become chief executive of Starcom Mediavest Group EMEA.

Starcom: www.starcomww.com