Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.
The duo discuss what the pre-election period means for held-up government adspend, recent M&A activity by MediaSense and Mediaplus, and why the Evening Standard has fallen on troubled times.
Listen below and hit ‘subscribe’ to make sure you get future episodes wherever you like listening to podcasts:
0:40: How much government adspend has been put on hold during the pre-election period
4:39: MediaSense acquires PwC’s media advisory
6:36: Indie merger: Total Media and Mediaplus
9:50: Why the Evening Standard dropped its daily edition
12:28: Takeaways from IAB Engage
14:25: The AA’s new report on trust
16:30: News round-up: Election debate overnights, new leadership at Ocean Outdoor, plus The Washington Post, X’s adult content and Netflix’s gaming additions
Podcast: Getting media and creative to work better together — Laura Jordan Bambach and Tom Curtis
Stories that mattered this week: Election reaction, Klarna’s AI marketing savings
Epic conversation with Nick Manning on media reselling and the future of media buying