TV market Round-Up: April 2012
The broadcasters’ network revenue results show a poor month for April, with all of the broadcasters in our analysis posting a decline in revenue year on year.
ITV1 recorded a -3.3% drop compared to April 2011. The commercial broadcaster aired rating-winning programmes such as Britain’s Got Talent and the UEFA Champions League during the month but was slightly overshadowed by BBC One’s new Saturday night series The Voice UK and other popular BBC programmes such as The Apprentice. See the top ranking programmes for April here.
ITV Breakfast took a bigger hit, down -5.8% on April 2011. Meanwhile, Channel 5 saw a -3.0% YoY drop and Channel 4 suffered a -1.4% YoY dip in revenues.
Overall, Total Terrestrial (including ITV Breakfast) was down -2.9 YoY, while Total Satellite was up by just 7.2%.
Network Revenue
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ITV Franchise Area
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Network CPTs
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Commercial Impacts
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