UK In Fourth Tier Of eMarketer’s World Broadband Comparisons

The UK currently has a broadband internet penetration of just over 10%, according to figures from Strategy Analytics (see UK Broadband Net Penetration To Hit 40% By 2008, Says Strategy Analytics). Whilst this is forecast by SA to hit 37.9% by 2008, the country currently falls into eMarketer’s fourth level tier of nations with broadband penetrations of 6% to 14%. Also in Tier IV are Spain, Norway, Germany, Switzerland, the Netherlands, Finland, Austria and France.

Tier I only contains one country – South Korea – where more than two-thirds of the population have high-speed, broadband internet access, according to eMarketer. The US falls into Tier III, as shown in the table below.

2002 Household Broadband Penetration In Selected Countries
Tier I (50%+)	Tier II (25-49%)	Tier III (15-25%	Tier IV (6-14%)	Tier V (0-5%)
South Korea	Taiwan	Singapore	Austria	Portugal
	Hong Kong	Denmark	Netherlands	Australia
	Canada	Sweden	Switzerland	Italy
		Japan	Norway	Argentina
		Belgium	Spain	Brazil
		US	Finland	Mexico
			Germany	China
			France	India
			UK
Source: eMarketer, February 2003