Video interview: Has planning lost its mojo?

On Tuesday, Mediatel hosted an event which set out to answer the question that has been on everyone’s lips for some time now: has planning lost its mojo?

From the growing use of big data and algorithms, to the impact of adtech, global pitches and procurement departments, hear from 101’s Laurence Green, ITV’s Simon Daglish and Enreach’s Brian Jacobs in the video interview above on the challenges they think planning currently faces – and, if it has indeed lost its mojo, what it can do to get it back.