In brief: Nando’s has awarded all digital and offline media planning and buying to Publicis agency Zenith following a competitive pitch.
ARCHIVE ▸ Ella Sagar
In brief: Following its largest global media review in a decade, Nike has appointed IPG Mediabrands’ agency Initiative and independent agency PMG to share its reported $1bn media account.
Tesco and Dunnhumby have announced online and offline media updates to the Tesco Media Insights Platform.
The company now intends to begin phasing out third-party cookies in Chrome in the second half of 2024.
CEO Carolyn McCall confirms that streaming service ITVX will launch in November.
UK adspend in Q1 2022 grew 28.3% year-on-year to reach £8.6bn, according to the latest quarterly Advertising Association/Warc Expenditure Report.
In brief: Sky’s streaming TV, Sky Glass, will be available in Ireland from 25 August.
In brief: The UEFA Women’s Euros semifinal between England and Sweden last night averaged 6.72 million viewers on BBC One, according to overnight BARB figures.
In brief: Mail Metro Media, the advertising arm of DMG Media, has launched “The Diversity Factor” research to enable advertisers to better understand and engage with diverse audiences.
In brief: Colgate Max White Ultra will be the exclusive sponsor of Married at First Sight UK across linear, digital and social.