In an increasingly fragmented media landscape, can agencies give clients what they want? According to Rino Scanzoni, chief investment officer at WPP’s Group M, “there are still siloed vendors and agencies but those are breaking down quickly because clients want integration.”Speaking at Ad Age’s Media Evolved Conference, Matt Seiler, global CEO at Interpublic Group, said… Continue reading Are silos a thing of the past?

Keller Fay is set to launch its TalkTrack word of mouth measurement programme in the UK.

ITV1’s popular I’m a Celebrity… Get Me Out of Here! secured the all-important peak audience during the prime time slot last night with a high of more than 9.1 million viewers.

Adam Crozier’s calm candour certainly won over delegates at MediaTel Group’s TV Summit last week.

See the highlights from what was Adam Crozier’s first session in front of a substantial audience of media executives since he took up the challenge of turning ITV around

Group M has almost doubled its growth forecast for the UK advertising market to 8% this year due to a surge in national newspaper revenues.

ITV1’s I’m a Celebrity… Get Me Out of Here! attracted a peak audience of more than 9.6 million viewers during the all-important peak hour last night.

The BBC is set to launch a ‘Live Plus 7’ system to supplement traditional TV overnight figures.

ITV1’s X Factor dominated the weekend ratings once again but saw a slight dent in its viewing figures, which were down half a million on last week’s peak audience.

Richard Desmond will “create profitability [at Channel 5] where Dawn Airey couldn’t”, according to Phil Georgiadis, chairman and chief executive at Walker Media.