Although the US has the largest base of mobile phone users in the world, less than $4 billion will be spent on shopping and travel via internet-enabled mobile phones in 2006. This is less than 2% of all online shopping, according to new wireless research by Jupiter Media Metrix (JMM). The survey reports that consumers’… Continue reading Consumer Apathy Hinders Wireless Transactions Growth
ARCHIVE ▸ The Media Leader Staff
The economic downturn and the well-publicised failure of dotcoms have dented the share of those who see the internet as ‘an engine of, economic growth’, down slightly from 82% in October 2000 to 75% in June 2001. However, there has been no significant change in the share of the US public that has a positive… Continue reading Internet Viewed Positively Despite Dotcom Failures
Global marketing communications group, Cordiant, has bought 92.6% of International Business Information (IBI), a leading business communications consultancy in Japan, for Y1.3 billion (£7.5 million). IBI is based in Tokyo and has more than 100 employees. Its business deals with domestic and international clients in the areas of investor relations, public relations and corporate communications… Continue reading Cordiant Acquires Japanese Communications Consultancy
The IPA released it’s Q2 2001 Bellwether report today which drew unsurprising conclusions about UK marketing spend. Leaving aside the much-discussed move away from television (see Forecasts) the IPA reveal a shift towards ‘below-the-line’ activities when decisions are made about marketing spend. Investment in direct marketing in particular showed a significant increase in 2000, taking… Continue reading Q2 Bellwether Report Is Thin On Optimism
The applications server software platform (ASSP) market continued to grow strongly last year, despite the expectations of many that growth would begin to moderate, according to research from IDC. In 1999, worldwide revenues grew by 110% to $957 million. In 2000, revenues grew another 128% and reached almost $2.2 billion. Strong growth is expected to… Continue reading ASSP Market Growth Stronger Than Expected
Internet call waiting, a feature introduced just three years go, now faces serious threats from broadband technologies, according to research from IDC. Internet call waiting allows users who access the internet via a telephone dial-up line to be alerted when another call is incoming. However, broadband access services, such as DSL, use a separate technology… Continue reading Internet Call Waiting Technology Threatened By Broadband
By the end of 2005 half of all UK households will have Digital TV (DTV) and more people will use interactive TV (iTV) to connect to the internet than PC’s, according to the latest Internet Audience Measurement report from Jupiter MMXI, released today. The report shows that of the current 7 million homes that have… Continue reading Half Of UK Homes Will Be Digital By 2005, Says Jupiter
German television advertising growth outperformed the market there during the first half of the year, in stark contrast to the UK TV market, the performance of which is set to be the poorest media sector in Europe (see Insight Analysis: Ad Downturn Could Get Worse Before It Gets Better). According to ACNielsen data analysed by… Continue reading German TV Outperforms Ad Market In First Half
There were 26 million internet users in Germany as of June this year, according to data from Forsa, the German society for social research and statistical analysis. This represents a significant growth on the 8.8 million that were online just two years earlier. Around 40% of Germans over the age of 14 are users and… Continue reading Cheap Access Drives Net Usage In Germany
Ninety-two percent of Australian children and teenagers now use the internet, a 28% increase on 1999, according to research from RedSheriff. The increase is primarily due to the rise in access points at homes, schools and libraries. The eGeneration Report – Kids and Teens Online, which was sponsored by children’s TV station Nickelodeon, shows that… Continue reading Net Plays Key Role In Australian Children’s Development, Finds Study