Minority shareholder in Independent News & Media, Denis O’Brien, has renewed his call for the company to sell The Independent newspaper and has demanded the resignation of Sir Anthony O’Reilly as chief executive. O’Brien, an 11% shareholder in the company, first called for the sale of the company’s loss-making title, along with a host of… Continue reading O’Brien Calls For The Sale Of The Independent
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ITV has produced a new entertainment programme made entirely for mobiles, which will be free to viewers via funded sponsorship.The celebrity interview ‘mobisodes’, fronted by former All Saints members Nicole Appleton and Melanie Blatt and two presenters from Channel 4’s T4, Dave Berry and Emma Griffiths, will be called The Hot Desk, with the hosts… Continue reading ITV Reveals Made For Mobile Entertainment Show
Mobile measurement firm M:Metrics has developed a service to record and report on advertisements appearing on mobile websites and devices.Called M:AdTracker, the intelligence offering resembles web-based services like Nielsen AdRelevance and TNS Media Intelligence.M:Metrics has deployed a proprietary data collection technology to monitor ads across 120 properties, including portals, major mobile sites, and a few… Continue reading M:Metrics Develops Service To Record And Report On Mobile Ads
ITV is attempting to deliver Michael Grade’s pledge of more drama programmes following the unveiling of its winter schedule for the broadcaster’s flagship channel.Modern comedies and drama seem to be largely the focus, with a fictional drama called Rock Rivals in which viewers call in and vote for their preferred ending.The programme, from the makers… Continue reading ITV Delivers More Drama For Winter
Emap has sold its two main pension schemes to insurance company Paternoster, in a deal that removes an important obstacle for the break up of the media giant’s business assets. The deal transfers all financial risks and liabilities to Paternoster and makes Emap’s plans for a sell-off of its consumer magazines, radio and professional publishing… Continue reading Emap Pension Scheme Sale Removes Obstacle For Break Up
Trinity Mirror, publisher of the Daily Mirror, has reported a marginal year on year increase in advertising revenues in the 10 months to the end of October. Group advertising revenues for the period were up 0.1% on a like for like basis, reflecting a decline of 1.5% for the first six months of the year… Continue reading Trinity Mirror Reports Slight Upturn In Ad Revenues
More than 35% of Europeans will spend more on their Christmas shopping online this year than last, according to research from comScore. Britons are set to top the list of nationalities with 43% planning to increase their online spend on last year, compared to 38% for France and 29% for Germany. Meanwhile, one in four… Continue reading Europeans To Boost Their Online Shopping Habits This Christmas
More than 16 million TV households in the US may be using their broadband service more than they use their TV sets in the next three years, according to a new report from In-Stat. “Today’s stable and profitable subscription TV services are facing new competition from online and mobile entertainment services, and from new, high-quality… Continue reading Broadband Could Become More Popular Than TV In The US
Publicis Groupe is to launch the Insight Factory, a collaborative “open architecture” advertising model that will pool services from ad agency network Leo Burnett, media operation Starcom MediaVest and digital operation Digitas.Tom Bernardin, the chairman and chief executive of Leo Burnett Worldwide, said the idea would be to create a central resource for clients.“The Insight… Continue reading Publicis Launches New Ad Model
Sky Anytime, Sky’s VoD service, is to expand via PCs and television sets, with the possibility that the PC service could carry ads.Anytime currently spans TV, PC and mobile, but the company is said to be preparing several initiatives to build its on-demand presence, as VoD services from rival TV players start to become popular.According… Continue reading Sky Anytime PC Service Could Carry Ads