In a surprising reversal, Google announced today that it will not be phasing out third-party cookies in Chrome as previously planned

TikTok has announced the expansion of Rema Vasan’s role, naming her the head of both North America Business Marketing and Global Gaming Business Marketing

Nike ignites a fire with its summer 2024 campaign, “Winning Isn’t for Everyone,” featuring a star-studded cast of athletes

Kraft Heinz taps Todd Kaplan, a longtime PepsiCo marketer, to lead its North American marketing efforts

New Balance announced today a multi-year partnership with the Women’s National Basketball Association (WNBA)

Streaming platforms dominated television viewership in June, capturing a record-breaking 40.3% of total TV usage, according to Nielsen

Hershey, the iconic chocolate and snacks giant, has selected Publicis as its new agency of record for its entire U.S. portfolio

Olaplex is undergoing a strategic leadership overhaul as it strives to rebuild its brand and restore consumer trust

Walmart continues to dominate the U.S. retail media landscape, according to a new report from Sensor Tower

Criteo and Microsoft Advertising have announced a strategic partnership aimed at delivering a more unified retail media ecosystem