The festive season took its toll on the majority of online newsbrands, with five out of the six reporting titles losing traffic in December – some much more than others.
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Express.co.uk had a successful August, according to the latest ABC results, up nearly 17% period on period to 2.6 million daily average unique browsers, following on from last month’s good increase.
The Evening Standard’s web traffic declined -15% in July to 845,300, according to the latest ABC results, while Metro was down -9.4% to 2.4 million.
The Evening Standard and Metro enjoyed big boosts to their web traffic in June – up 20.5% and 17.7%, respectively.
A 7.8% increase in web traffic meant more than 2 million people visited express.co.uk each day in April, according to the latest ABCs.
Following a surge in growth in February, the Independent was unable to continue the upward trend, while the Daily Express online grew 18.5%.
While a number of online news sites recorded a decline in traffic in February, the Independent’s digital audience was up by more than 13%.
The Independent managed to increase its online audience by 34.5% period-on-period, while MailOnline’s hit 15.64 million.