The National Readership Survey (NRS) has today launched its second set of mobile and tablet estimates of audience readership for the period October 2013 to September 2014, alongside its quarterly print and PADD results.
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The latest ABC results for online newspapers saw both MailOnline and Independent online break all-time traffic high records.
The UK’s online universe took another fall in September, according to data recently released by online measurement company Nielsen.
It was a mixed bag of results for online news sites in September, according to the latest ABC findings – but a slight improvement on August’s figures.
According to August’s data a whopping 61% of those online were over the age of 35, translating to 23.9 million users.
There was a mixed bag of a results online newsbrands in August, with the biggest losses outweighing the gains.
For the very first time the National Readership Survey is able to show the reach of magazine brands across not only print and PC, but also mobile and tablet.
In an industry first, the NRS is now able to report newsbrand readership figures with the addition of mobile and tablet data to print and PC.
The UK’s online population fell slightly in July according to data released by online measurement company Nielsen.
The figures reveal a poor performance for overall readership growth across the entire market, with every newsbrand recording negative growth from the last reported period.