After a promising September, the majority of newsbrands saw their circulations drop period-on-period in October, according to the latest figures from ABC.
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The majority of newsbrands saw their circulations rise period-on-period in September, with the Daily Mail reaching a circulation of just over one million for the first time since March.
ABC has resumed releasing public circulation figures for UK newsbrands for first time since the nation went into lockdown, and unsurprisingly, circulation has dropped significantly across the board.
it appears the public swapped its reading habits as the pandemic took hold – seeking out hard news, rather than magazine content. However, some titles have thrived during early lockdown.
PAMCo’s latest cross-platform audience figures for UK magazines show how many titles are growing their readership through cross-platform delivery.
As the latest ABC circulation figures are released for the consumer magazine market, Mediatel News presents its round-up of the results.
Private Eye, The Economist and the Week Junior all post healthy results, according to the latest consumer magazine ABC results.
2019 was a mixed bag for the home interest titles – and although the majority of the market was down, 15 titles recorded circulation growth.
The entire daily market was down just -0.6% and most titles down marginally on October.
The latest cross-platform audience figures reveal an almost universal decline in print readership across the sector, though many titles are successfully offsetting those declines with growing digital reach.
