The growth of Channel 4’s non-public service broadcasting (PSB) activities could increase its market impact significantly, according to a report from MPs.
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Guardian Media Group is preparing to write down its investment in Emap by between £100 million and £200 million, according to a report in the Sunday Times.
Reader’s Digest UK has received nine bids from potential buyers, according to the company’s administrators Moore Stephens.
More than one third of marketers already conduct some type of mobile marketing, with mobile websites and apps proving to be an equal draw to text messaging.
Clear Channel Outdoor has reported a $30.4 million fall in UK revenues for 2009.
Unanimis is partnering with Alenty to offer a new tool measuring online advertising visibility and engagement, reports the IAB.
Soccer fans are in for a treat this summer, with ITV launching an ITV1 HD channel on Virgin Media and Sky in April, meaning that almost all World Cup games will be viewable in high definition.
Europeans exposed to online ad campaigns are 72% more likely to visit an advertiser’s website than users who are not exposed to the campaigns, according to new research from comScore.
Tickets for MediaTel Group’s ‘Future of Media Research’ seminar are available for just £99 until the beginning of April.
The BBC Trust is set to review BBC Radio 3, Radio 4 and digital station Radio 7 later this year.