The return of Hotel Babylon was no match for Liverpool’s last minute win in the UEFA Champion’s League last night, with the game attracting just under 5.7 million adults on average to ITV1.Liverpool’s 2-0 triumph over Italian league champions Inter Milan gave the channel a 24.4% audience share between 7.30pm and 10pm, whilst the start… Continue reading Liverpool Win Triumphs Over Opposition
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BBC Worldwide has signed a deal to offer paid downloads of shows such as Life on Mars and Torchwood on iTunes.Around 10 series will be made available on the UK iTunes store at about £1.89 per episode. Viewers can then watch the shows on a Mac or PC, iPod with video, iPhone or Apple TV.“We… Continue reading BBC Shows Now On iTunes
From tomorrow, publishers will be able to report both their print circulation and website unique user figures on a monthly basis for the first time in a new single report from the ABC.The new Multi-platform Monthly Report will detail month on month and year on year figures for both on and offline properties. In addition,… Continue reading Publishers To Be Able To Report Monthly Print And Web Figures
A new report from market research company, RNCOS, has found that the global IPTV market is currently dominated by Europe but it is expected that Asia will emerge as a stronger competitor to Europe in coming years. ‘Global IPTV: Market Analysis and Forecast to 2011’ says the number of broadband subscribers in the Asia-Pacific region… Continue reading Asia To Emerge As IPTV Competitor To Europe
Universal McCann and Bauer Advertising have announced a year-long partnership deal, bringing together car insurance company MORE TH>N and Magic 105.4.Launching this month and running through to February 2009, the concept was created from a joint initiative between Universal McCann and Bauer.Running under the banner More Is… Giving You More Indulgence, the campaign features a… Continue reading Bauer Announces Year-Long Magic Partnership Deal
Over 13 million analogue-only television households in the US are unprepared for switchover, and another six million have at least one set that won’t work after the analogue signal is switched off in February 2009, according to the Nielsen Company. For the past 18 months, the company has reviewed various components of the transition to… Continue reading Millions Unprepared For Analogue TV Switch Off In US
New figures from Nielsen Media Research show that BSkyB’s total advertising spend has increased more than 30% year on year, to as much as £160 million in 2007. Nielsen said that BSkyB spent £115 million on above-the-line media, a 60% year on year increase. Agency estimates put BSkyB’s total media spend for 2007 at close… Continue reading Sky’s Media Spend Could Be As High As £160m
Online video viewing in the US grew last year, with 31% of US adults online at home reporting that they view online video at least weekly, according to a new report from Leichtman Research Group. This figure is up from 25% of those online who viewed video online at least once a week last year.… Continue reading US Online Video Viewing Grows
David Attenborough’s Life In Cold Blood continued to perform well for BBC One last night, luring almost 5.2 million adult viewers to the channel between 9pm and 10pm.The programme this week looked at the intricate lives of lizards, with some surprisingly touching insights into their complex and often overlooked worlds.By far the most watched show… Continue reading Life In Cold Blood Leaves Competition For Dead
Donovan Data Systems (DDS), which has a stranglehold in the USA, similar to its dominant position in the UK, has suffered a rare but significant client loss. Advertising Age and the Wall Street Journal are reporting this week that Starcom MediaVest Group’s US business has moved its spending power from DDS to MediaBank, a software… Continue reading Starcom MediaVest Drops DDS in US
