Shares in Cable and Wireless did well yesterday following several recommendations. They ended up 41p at the end of the day’s trading, at £11.70.Also doing well was Pearson, which rose £1.02 to end at £17.65, a rise of over 6%. Meanwhile Reuters shares ended up 17p at £12.95.United News & Media fared less well on… Continue reading Sharewatch
British Sky Broadcasting has announced a five-year deal with West Ham United football club to design, develop and maintain the team’s internet site. The agreement, which runs from the beginning of the 2000-2001 season, will see Sky revamp the content and design of the website.It will remain at its current location at westhamunited.co.uk and whufc.co.uk,… Continue reading BSkyB Signs Web Deal With West Ham
The last round of bidding for broadcasting rights to Premier League football matches not only raised unprecedented amounts of money for the league itself (see How The Premier League Will Cash-In On Kick-Offs), but also ushered in what could be the future for making profit beyond ad revenue when screening matches. NTL won rights to… Continue reading Viewers Will Resist Pay Per View TV, Says Survey
Enhanced targeting and CRM opportunities will elevate online spend at the expense of direct mail, outdoor and radio advertising As online advertising revenues soar from £50 million at the end of 1999 to £625 million by 2004, direct mail will be the most heavily impacted traditional marketing tactic. Companies that currently advertise online will increasingly… Continue reading UK Online Ad Spend Will Grow To £625M By 2004, Fletcher Research Reports
Cinema admissions last month failed to reach the same total for the same period last year – unsurprisingly as July 1999 saw the release of the record breaking Star Wars: Episode 1- The Phantom Menace (see Star Wars Episode 1 Smashes Box Office Records). Admissions for July 2000 were, at 14.1 million, down 3% on… Continue reading July’s Cinema Admissions Fail To Beat 1999 Figure
Having begun to target London’s high earners with large scale outdoor sites in the Square Mile (see Van Wagner Gives Big Spenders The Big Picture), Van Wagner now has designs on the Capital’s top shoppers.The company’s “One Knightsbridge Green” site is positioned on Brompton Road, between the two stores perhaps most associated with the ultra-rich,… Continue reading Van Wagner To Launch Biggest Billboards On The Planet
Official figures show that the underlying rate of inflation remained at 2.2% last month. The key index, used by the Bank of England to set interest rates, which excludes mortgage payments, remained at the June figure of 2.2%, but is still well below the Government’s target rate of 2.5%. The steadying of inflation makes it… Continue reading July Sees Steadying of Inflation Rate
Digital TV may be pleasing its subscribers with an increased range of channels, but what is it doing for their relationships? New research from BMRB International has shown that the “couch commandos’” sport of choice – “flicking” – is even more popular amongst the men digital households with digital TV, but that women are not… Continue reading Choice Pleases Digital Viewers But Encourages “Flickaholics”
John Brown Publishing has joined up with the Observer to promote the launch of its first women’s title, Bare. A taster copy will be covermounted on this Sunday’s edition of the newspaper, ahead of its launch on 24 August.It will have an initial print run of 165,000 and expects a launch issue circulation of 80-85,000… Continue reading Bare Gets Pre-Launch Exposure In The Observer
WPP released interim results showing a pre-tax profit of over £160m yesterday (see WPP Reports Profits Up 22%). However, shares in the company dropped 1p to end at £9.07.The worst media performer yesterday was Highbury House Communications, which fell 5½p to 52¾p. SMG also fell, by 16p to £3.16½.Tempus had a better day, rising 20p… Continue reading Sharewatch
