NTL’s autumn advertising campaign breaks today. Costing £20 million, it is designed to continue growth in brand and product awareness and drive sales of digital cable TV, telephony and internet services.The campaign will run across national terrestrial and national TV, national and regional press, regional radio, the internet and poster sites. With a burst of… Continue reading NTL Kicks Off £20m Autumn Advertising Drive
Germany’s KirchTV has announced the sale of its remaining 3.1% stake in BSkyB. The news that the operator of the Premiere World pay-tv platform in Germany and Austria has agreed to sell all of its remaining 58 million Sky shares sent prices in the satellite broadcaster plummeting.Kirch acquired a 4.3% stake in BSkyB earlier this… Continue reading Kirch Sells 3.1% Stake In BSkyB
When Nasty Nick met his downfall in Channel 4’s summer hit Big Brother, net-heads everywhere knew about it long before more than 6 million TV viewers tuned in to the evening programme (see Nasty Nick’s Nightmare Notches Up Record Ratings For Big Brother). The Big Brother website, www.BigBrother.terra.com is an integral part of making the… Continue reading Online As On Screen – The Big Brother Effect Continues On The Web
The possible flotation of ONdigital (see ONdigital Prepares For Float, Denies Detailed Agreement With NTL) and positive broker comment helped shares in Carlton Communications close up 25p at £7.25 yesterday. Joint owners of ONdigital, Granada Media, ended down 6p at £6.70.Jonathon Goodwin, managing director of The Wireless Group, has announced his resignation. The company floated… Continue reading Sharewatch
ITV’s daytime schedule has been attacked by one of its major advertisers. Speaking at the Edinburgh TV Festival, Angus McIntosh, European media controller at Mars, said the network had become “stale” and unattractive to advertisers.The complaint was aired at a session at the festival entitled “Advertisers Heaven and Hell”, which sought opinions on what advertisers… Continue reading Advertisers Include Family Affairs And Daytime ITV In Their Idea Of “Hell”
NRS figures for the six month period ending July 2000 shows a continuing decline in newspaper readership. A 4.3% drop was seen overall, with more than half of all titles losing more than 2% of their readers.Despite its March revamp, readership of the Times continues to drop. Figures for July show a fall of 14.3%.… Continue reading National Newspaper NRS Round-Up – July 2000
Andy Mitchell, UK managing director of AltaVista, has resigned, following last week’s decision to put the company’s flat-rate internet access service on hold (see AltaVista Blames BT For Stalling On Free Internet Service).AltaVista was among the first companies to offer unmetered access to the internet in this country, and Mitchell was responsible for the service’s… Continue reading AltaVista MD Quits Over Free Internet Access Fiasco
ITV has commissioned two new UK-produced soaps from United and Carlton. Trafalgar Road will replace the teatime slot previously held by Home and Away, and Crossroads is to be revived as the centrepiece of ITV’s 2001 daytime schedule.Announcing the deals David Liddiment, director of programmes, said: “This is a major investment by ITV in original,… Continue reading ITV Revives Crossroads To Boost Flagging Daytime Schedule
A better-than-expected performance from newly acquired businesses has helped Johnston Press to reach interim pre-tax profits up 36% on last year. The regional newspaper publisher has released results for the six months to 30 June 2000 which reveal pre-tax profit of £35.2 million and like-for-like operating profit of £33.2 million, up 14% on last year’s… Continue reading Johnston Reports Healthy Half Year Profits
Whether the Independent Television Commission (ITC) has any teeth is an ongoing debate in broadcasting, but if it has, it wasn’t showing them to advertisers during July. Three separate television adverts attracted around 100 viewer complaints each, but all were let off the hook by the regulator.An advert for Heinz Salad Cream caused 112 viewers… Continue reading ITC Refuses To Uphold Hundreds Of Complaints Against Adverts
