ITV has secured sponsorship deals for two of the Network’s children’s programmes – Sabrina The Teenage Witch and Mopatop’s Shop. Dorling Kindersley, publisher of children’s books, will be associated with Mopatop’s Shop, CITV’s biggest pre-school commission to date.The new series of Mopatop’s Shop runs from Monday to Friday and is the first daily children’s programme… Continue reading ITV Signs Up Children’s Programmes Sponsors
Shares in magazine publishing group, EMAP, continue to fall back, after Deutsche Bank last week warned that the group is in danger of falling out of the FTSE-100 in September’s review – one of the last of such reviews to be conducted under the existing FTSE rules (see Sharewatch). Shares in EMAP fell slightly on… Continue reading Sharewatch
The UK’s major radio broadcasters have formed an alliance to drive forward the development of advertising-supported interactive data services, available across digital radio. The Commercial Digital Implementation Group, or C-Dig, comprises Capital Radio, Digital One (joint-owned by GWR Group and NTL), EMAP Radio, GWR Group, Scottish Radio Holdings and NTL.C-Dig is keen to introduce advertising-supported… Continue reading Commercial Radio Companies Combine To Drive Digital Radio Services
Consumer magazines and internet group, Future Network, has this morning announced a partnership agreement with AOL’s new free internet service provider, Netscape Online, which launched last week (see AOL Moves In To Free ISP Market). Future is the UK’s largest publisher of consumer computer magazines and its new media division, FutureNet, produces a number of… Continue reading Future And AOL Sign Advertising And Content Partnership
New research from Datamonitor finds that people living in the south of Britain are much more likely to have a PC and internet access at home than those in the north of England and Northern Ireland.Its study sees a large north-south divide with almost 50% of people living in the southeastern regions of Britain having… Continue reading North-South Divide In PC Ownership
Satellite broadcaster, BSkyB, has this morning taken a 9.08% stake in Leeds United in a £13.8 million deal with the club’s owner, Leeds Sporting Plc. It has been expected for some time that a deal would be struck between the two groups (see BSkyB In Talks To Buy Football Stakes), although this is the first… Continue reading BSkyB Takes £13.8m Stake In Leeds United
Toby Constantine, marketing director of Times Newspapers, is leaving the company to pursue ‘other career opportunities’, the group announced yesterday. It is understood that he has joined up with former general manager of CurrantBun.com, Ellis Watson (see Newsline Brief), to launch a new e-commerce project.Constantine has been at News International, Times Newspapers’ parent company, since… Continue reading Times Newspapers Loses Marketing Director
The Radio Advertising Bureau (RAB) has announced plans to join forces with media agency Universal McCann to launch the first major study into the effectiveness of radio advertising. Beginning in September, its initial phase will last for six months but will lead onto an ongoing project to provide benchmarks for measurements within the radio advertising… Continue reading RAB To Launch First Major Radio Ad Study
The hype surrounding the first total eclipse in Britain for 72 years, gave BBC1 one of it highest ever weekday audience totals. Despite the bad weather condition,s Total Eclipse, presented by Phillipa Forester, had 9.04 million viewers tuning in. This was enough to give the programme the 12th spot on the top thirty programmes list,… Continue reading TV Viewing Summary W/E 15/08/99
Shares in Telewest Communications fell by almost 5% after the company yesterday announced the acquisition of the remaining 50% stake in Cable London (see Telewest Takes Control Of Cable London In £428m Deal). The deal is being funded by an issue of one new Telewest share for every 11 existing shares, with the new shares… Continue reading Sharewatch
