The Independent has launched Travel Online, a website guide to travel news and information featuring archived material from The Independent and The Independent On Sunday.The site, at http://www.independent.co.uk/travel, is produced in collaboration with Glenfiddich’s Guide of Guides, the online travel resource created by Brann Interactive. The Guide of Guides can be found at http://www.glenfiddich.com.Glenfiddich Marketing:… Continue reading Independent Launches Travel Website
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Future Publishing is revamping T3 for its March issue, which goes on sale on 12 February. The title is to receive an investment boost and will become bigger in size, going to super A4 size, with an increase in pagination, from around 116pp to 156pp.The increase in size is accompanied by a drop in cover… Continue reading New Look For T3 Magazine
A new ITC report called Television: The Public’s View 1997, shows that the nation’s television viewing habits are slow to change as many viewing statistics remain very similar to the 1996 survey.87% continue to watch television at some point every day in an average week, and the average amount watched remains 26 hours a week.… Continue reading Channel 5 Turns Out Better Than Expected
The weekly reach of All BBC stations dropped by 1.9% to 26.58 million while All Commercial’s reach increased by 1.9% to 28.408 million. Meanwhile, BBC’s Network Radio’s reach fell by 3.5% to 22.949 million.Q4 1997 Weekly Reach (000’s) Comparisons Station Q4 1996 Q4 1997 % Change All BBC 27,103 26,580 -1.9 All BBC Network Radio… Continue reading Q4 RAJAR – National Stations
The UK national newspaper market suffered drops in both sales and readership during 1997, despite a short-lived resurgence during September as the public sought information in the aftermath of the death of Princess Diana.January to December 1997 ABC figures for all the nationals reveal that there was a 1.4% year on year drop in sales… Continue reading National Press Market Round-Up – 1997
MediaTel today launches a new service in partnership with the Advertising Association.EAB (European Advertising Briefing) is an extensive archive of international (mainly European) advertising legislation and news updated regularly by the AA, available via MediaTel, and fully searchable by keyword. The archive already contains news stories going back over a year.We are making this available… Continue reading MediaTel Launches European News Briefing With AA
Three new PC games magazines are set to enter the consumer computer titles market, two of which are geared towards providing cheats and hints for computer games.Rapide Publishing, publishers of Ultimate PC , launched PC Strategies on 30 January and are preparing for the launch of PC Force on 27 February.PC Strategies is a guide… Continue reading Three PC Magazines Set To Launch
ITV’s coverage of this year’s Brit Awards is to be sponsored by Britannia Music Club for the fifth year running. The ceremony takes place at London Arena at 8pm Tuesday 10 February; both the event and the broadcast will be endorsed by Britannia.The deal was negotiated by Andy Thompson at Carlton and John Nelligan, chairman… Continue reading Britannia To Sponsor Brit Awards 1998
Media Secretary Chris Smith has announced the commencement of the digital radio provisions of the Broadcasting Act 1996.This effectively means that the three independent national radio licensees (Classic FM, Talk Radio and Virgin Radio) will have to notify the Radio Authority by 28 February 1998 if they want to transmit their services on the digital… Continue reading Broadcasting Act Digital Radio Provisions Begin
Future Publishing’s Sports & Entertainment Division has created an agency sales team to sell all its consumer magazines which include Total Film and Total Football. Future says that any new magazine launches aimed at young males will also be catered for by the sales team.Future has recruited three advertisement managers for the team which will… Continue reading New Agency Ad Sales Team At Future
