More Industry News articles

The WPP group has launched a website at http://www.wpp.com/. As well as contact and corporate information the site also contains a news and games section.The site will feature as a forthcoming Website of the Week.

http://www.sportsweb.com/The new Reuters SportsWeb site is dubbed the first global sports site on the Internet. Drawing on Reuters extensive news-gathering tendrils, SportsWeb does indeed feature a very impressive amount of sporting information across a large number of sports. The homepage currently focuses on the run-up to next year’s World Cup in France but presumably will… Continue reading Website Of The Week – SportsWeb

In further staff preparations for a scheduled January relaunch (subscribers see Sunday Business Winding Up To Launch), the Sunday Business has recruited the core of its new ad sales team. The paper’s advertisement director Peter Gould has rounded together a number of ex-colleagues from the Evening Standard along with new staff to complete the team.… Continue reading Sunday Business Consolidates Ad Team

Reed Elsevier, in an update on its trading position, has said that it expects to sell off its IPC magazines business in early 1998. Despite rumours that the arm may be bought by an IPC management team, led by chairman John Mellon, Reed say that they are still reviewing “available options”.The publishing group also said… Continue reading Reed Expects IPC Sell-Off By Early 1998

ITV and Cable & Wireless have teamed up to create a new project in the development of direct response on-screen advertising. Call ITV will allow advertisers to all use a generic telephone number, 0870 3333 333, which all viewers can call to be transferred to the appropriate telemarketing service. The technology of handling these calls… Continue reading ITV Develops Direct Response Advertising

Reuters has announced that it will be implementing a capital reorganisation which will return £1.5 billion of surplus capital to shareholders. The reorganisation will involve the creation of a new holding company, Reuters Group PLC, which will then acquire Reuters Holdings PLCThe company said the return reflects the “continuing success” of its policy of focusing… Continue reading Windfall For Reuters Shareholders

GWR Group’s new sales operation, Opus, is getting ready to launch on January 1. The outfit will be based at Oxford Circus in London’s West End and handle sales for 40 local FM and AM stations and the national Classic FM.The sales team will report to sales and marketing director Simon Ward and managing director… Continue reading Opus Gets Ready For Launch

After the excitement of last week’s five episodes of Eastenders, and Heartbeat beating everyone to the top of the chart, things are returning to their usual pattern. Coronation Street grabs hold of the top spot once again, with Monday’s episode attracting 18.03 million – well, it was quite a triumph for the oppressed, watching Maud… Continue reading TV Viewing Summary W/E 23/11/97

A new survey by technology analysts Datamonitor claims that 11% of the UK will have the set-top boxes required to receive digital television by 2002. These boxes will be capable of fully interactive television. The report also claims that only Spain and France will have higher set-top box penetration than the UK by 2002, despite… Continue reading UK Digital Set-Top Box Penetration 11% By 2002

Only seven national newspapers experienced year on year June-November ABC increases, with the Sunday Telegraph again storming ahead with a massive 18% rise to 883,505 copies sold. The FT also had a good month, with an increase of just under 10% to 326,036. Title Jun 96 – Nov 96 Jun 97 – Nov 97 Actual… Continue reading National Newspaper ABC Summary – November