Paul Smee, director of public affairs at the ITC, has been made the director responsible for the ITC regional offices. His new title will be director of regions and public affairs. Meanwhile, Brian Marjoribanks becomes regional controller and will report to Mr Smee.These changes follow on from a review of the ITC’s 11 regional offices… Continue reading ITC Appoints Director Of Regions
The Advertising Standards Authority has banned the repetition of a press campaign by the Vegetarian Society linking eating meat to a higher risk of cancer, saying it was distressing, shocking and misleading.It said that the ad wrongly implied that “a causal link between the consumption of meat and the incidence of cancer was universally accepted.”… Continue reading Vegetarian Ad Campaign Banned
The Internet arm of Associated Newspapers, Associated New Media (ANM), has just launched what editor Martin Dunn claims is the first totally comprehensive city guide to London. Dunn, former editor of the New York Daily News and Today, says that the This Is London (TIL) site (http://thisislondon.co.uk) is the result of the collation of material… Continue reading Interview – Martin Dunn, Associated New Media
The Teenage Magazine Arbitration Panel (TMAP) received only one complaint on which it could adjudicate since it last met in August.Despite upholding the complaint regarding a sex item in Bliss magazine, the panel acknowledged that editorial awareness has been heightened on the issue of presenting suitable and accurate information on sexual matters in teenage magazines.… Continue reading TMAP Upholds Single Complaint
Toyota has agreed an £18m deal with ITV to sponsor virtually all the channel’s New Year schedule from 10.30am on New Year’s Eve until midnight on New Year’s Day, for the next five years. With the exception of News At Ten, a Diana documentary and Coronation Street (which is sponsored by Cadbury), every programme during… Continue reading Toyota Will Indulge This Christmas
The Mirror Group has reached an agreement with the trustees of the Racing Post that grants the Group licence to publish the racing daily ‘for a period of at least 10 years.’ This agreement is subject to approval from the DTI. The content of the Racing Post is not expected to be altered.The Mirror Group’s… Continue reading Mirror Group Takes On Racing Post
The advertising industry appears to be giving a cautious “thumbs-up” to the move by Chris Evans to buy Virgin Radio from under the nose of Capital Radio (see yesterday’s Evans Snatches Virgin From Capital).It seems that agency planners believe, like Richard Branson, that Virgin will benefit more under Chris Evans than it would if owned… Continue reading Industry Gives Cautious Welcome To Evans’ Virgin Move
Consumer spending is set to fall sharply in 1998 as confidence drops, predicts a new report published by the Chartered Institute of Marketing.The Quarterly State of the Market Report is forecasting a “growth recession” where the economy slows down to below the trend rate of growth but does not come to a standstill. The CIM… Continue reading Economy Set To Slow, Warns CIM
The Radio Advertising Bureau will be holding its fourth Advertiser Conference on March 3 at the Brewery, Chiswell St, London EC1. The aim of the event is to help further understanding about the role commercial radio can play in advertising solutions.To book a place call Kate at the RAB: 0171 306 2550
The November Retail Prices Index was announced this morning as 159.6, an increase of 0.1% on the previous month and a rise of 3.7% on November 1996.Subscribers can access RPI trends by selecting “Encyclomedia” from the drop-down box at the top of this page.
