News International has fired the latest round in the dispute between The Times and The Telegraph and the ABC *Telegraph Issue Writ To ABC. NI has published a list of reforms it would like to see to the ABC system.In the statement, NI claims: “The integrity of the ABC figures has come increasingly into question… Continue reading Times For Change At ABC
http://www.bbc.co.uk/otrOn The Record fans will find the programme’s new web site surprisingly basic. The site is very easy to navigate and even simpler to understand; it seems to be aiming at school children. The pages taking you behind the scenes at the show, and those telling the story behind the programme’s well-known crocodile mascot will… Continue reading Web Site Of The Week – On The Record
Doritos’ sponsorship credits for ITV’s Movie Premieres was awarded the only gold award at the Design and Art Direction awards. This is the first time that sponsorship credits have won an award. The credits, which caused viewer complaints because of their use of dead actors, were praised for being innovative and funny.Silver awards went to… Continue reading Doritos Wins D&AD Gold
The Forte Post House Regents Park provided the comfortable surroundings for Marketing Week’s Direct Response TV conference. Paul Rouse, deputy managing director IMS Group PLC, began his chairman’s opening address by stating that TV is now more accountable than ever before. The following speakers backed up this claim.Robin Worboys, telemedia consultant at the Sitel Corporation,… Continue reading Responding To Direct TV
It is reported in today’s Independent, that Carlton is prepared to work with which ever consortium wins the digital terrestrial broadcasting licence. It is currently backing the British Digital Broadcasting bid, but the company said that should the bid fail it will consider offering programming to the rival bidder, Digital Terrestrial Television Network.
The latest IPA Trends in Television viewing report, covering the first quarter of 1997, has been published. It shows that average daily viewing levels for all television viewing have resumed their long-term decline and are currently 6% less than they were 5 years ago.The IPA says that ITV’s share of viewing is “still giving cause… Continue reading IPA Trends Report Highlights TV Viewing Decline
Digital Television Networks is so confident of winning its bid to launch digital terrestrial TV next year that is has opened negotiations with the BBC and Flextech, the channels who are working with the rival bidder, British Digital Broadcasting.DTN wants to buy the broadcast rights to several subscription channels under development by the new BBC-Flextech… Continue reading BBC All Out Winners
When seeing the new Punch for the first time one could be forgiven for thinking that you had been given the wrong magazine – a men’s weekly gossip title daring to take the same name as that 150-year old great British satirical institution. Yet this is the relaunch of the relaunched Punch and a more… Continue reading Relaunch Review – Punch
Fox Kids Network has redesigned its idents, sting bumpers and trailer graphics to give the channel a complete new image. This is the UK development of a global brand building campaign undertaken by Fox Kids Networks Worldwide. Managing director, Rod Henwood commented: “This is a major development of our on air brand. We have created… Continue reading Fox Kids Gets New Look
MediaTel’s new integrated Regional Media Database has now launched. Version 1 of this extensive new planning service enables users to analyse media opportunities by any marketing area they wish to create or by any pre-selected media area (ITV area, RAJAR region, Cable Franchise area).Areas can be created using any combination of postcodes, or via a… Continue reading MediaTel Launches Regional Planning Database
