A new middle market Sunday newspaper with an environmental slant called The Planet on Sunday is due to launch on June 16th.The paper, set up by Austin Mitchell from the Sunday Sport, will have an initial print-run of 600,000, have 48 pages and cost around 65p. It is believed that the launch fund of £500,000… Continue reading New Sunday Paper To Launch
Pre-tax profits at The Telegraph amounted to £6.6m for 1996’s first quarter compared with £8.7m for the same period last year.Total turnover however rose by 18.9% to £72.9 m and newspaper circulation revenue rose by £9.2m, reflecting the two recent cover price increases on The Daily Telegraph, the elimination of the weekend voucher schemes and… Continue reading Telegraph Shows Drop In Profits
The Daily Mirror’s sponsorship of Carlton’s new show Take Your Pick is the first to include a sponsor being verbally mentioned during a programme rather than just in the credits.Although branded sponsor mentions have not been seen before, ITC rules allow two mentions of a sponsor within game shows only. The rules therefore allowed The… Continue reading Daily Mirror Breaks New Sponsorship Ground
On-line information provider MAID has revealed pre-tax losses of £1.4 million for Quarter 1. This compares with a profit of £211,000 for the same period last year.Turnover was up 59% however to £4.5 million and new subscriber wins soared by 225% on Q1 1995. The Board believes that the results reflect the global expansion of… Continue reading MAID Turns Profit Into Loss
QualitiesApril saw the majority of the quality titles suffering a drop in circulation compared to last year. The Times however continued to improve, up by 3.79% or over 23,000 copies to 654,213 copies. The Financial Times was the only other quality daily to improve its monthly figure year on year, up by 0.46%, or 1,342… Continue reading National Press Round-Up – April
Press rumours concerning a joint venture between The Telegraph and United News & Media continue to circulate. The Telegraph today denied reports in Sunday Business that it was planning a merger between the Daily Telegraph/Sunday Telegraph and Daily Express/Sunday Express.The merger would involve Conrad Black’s Hollinger Group and United each owning a 50% stake in… Continue reading Express And Telegraph Merger Denied
Nike, the Independent on Sunday and COI Department of Transport have been chosen from the April selection of radio commercials for a monthly Aerial Award.The judges for this month’s Aerials were Tim Brookes and Ben Priest, writers of the Hamlet ‘Petrol’ commercial which was a finalist in the 1995 Aerial Awards. The Nike ad was… Continue reading Three Advertisers Win Radio Award
Bell Cablemedia has reported a net loss of £19.5 million for the three months to March 31 1996; last year the same period reported an income of £1.2 million, but this was attributable to a £9.1 million gain from the Videotron flotation.Total revenue for the quarter was £15.8 million, an increase of 87% over the… Continue reading Bell Cablemedia Reports Loss Of £19.5 Million
The Advertising Association has welcomed the EC Green Paper on Commercial Communications European Commission Issues Green Paper On Commercial Communications, as “an exemplary set of observations and proposals on the advertising and marketing sectors in Europe”.Lionel Stanbrook, Director of Political Issues at the Advertising Association said “The Green Paper in effect will force Member States… Continue reading Advertising Assocation Praises EC Green Paper
The first full-scale IT exhibition to be modelled entirely in Virtual Reality without a physical presence will open live on the Internet in October. Virtex ’96 will be organised by Virtual Exhibitions and sponsored by the Electronic Telegraph, the Internet version of the Daily Telegraph.Virtex ’96 will be free and run for eleven months. Companies… Continue reading First Virtual Exhibition Planned
